Matches in SemOpenAlex for { <https://semopenalex.org/work/W2912393128> ?p ?o ?g. }
Showing items 1 to 79 of
79
with 100 items per page.
- W2912393128 abstract "This chapter focuses on the market research. It starts by exploring the importance of market research. It then explains the market research process. A full discussion of approaches to conducting market research is included to show that a multiple-approach including the use of data, observations, surveys, interviews, secret shoppers, follow-up inquiries, comments/suggestions, polling, focus groups, and ethnographic approaches is recommended to be utilized to conduct market research in an information organization. By the end of the chapter, the key points of this chapter are summarized and the references are provided." @default.
- W2912393128 created "2019-02-21" @default.
- W2912393128 creator A5082146453 @default.
- W2912393128 date "2018-01-01" @default.
- W2912393128 modified "2023-09-24" @default.
- W2912393128 title "Market Research" @default.
- W2912393128 cites W1981346948 @default.
- W2912393128 cites W2015457620 @default.
- W2912393128 cites W2087278040 @default.
- W2912393128 cites W2133935376 @default.
- W2912393128 cites W2137555000 @default.
- W2912393128 cites W2140398003 @default.
- W2912393128 cites W2157222351 @default.
- W2912393128 doi "https://doi.org/10.1016/b978-0-08-100798-3.00002-7" @default.
- W2912393128 hasPublicationYear "2018" @default.
- W2912393128 type Work @default.
- W2912393128 sameAs 2912393128 @default.
- W2912393128 citedByCount "0" @default.
- W2912393128 crossrefType "book-chapter" @default.
- W2912393128 hasAuthorship W2912393128A5082146453 @default.
- W2912393128 hasConcept C111919701 @default.
- W2912393128 hasConcept C120665830 @default.
- W2912393128 hasConcept C121332964 @default.
- W2912393128 hasConcept C144024400 @default.
- W2912393128 hasConcept C144133560 @default.
- W2912393128 hasConcept C162853370 @default.
- W2912393128 hasConcept C179454799 @default.
- W2912393128 hasConcept C19165224 @default.
- W2912393128 hasConcept C192209626 @default.
- W2912393128 hasConcept C204854418 @default.
- W2912393128 hasConcept C2522767166 @default.
- W2912393128 hasConcept C26517878 @default.
- W2912393128 hasConcept C27564746 @default.
- W2912393128 hasConcept C38652104 @default.
- W2912393128 hasConcept C41008148 @default.
- W2912393128 hasConcept C98045186 @default.
- W2912393128 hasConceptScore W2912393128C111919701 @default.
- W2912393128 hasConceptScore W2912393128C120665830 @default.
- W2912393128 hasConceptScore W2912393128C121332964 @default.
- W2912393128 hasConceptScore W2912393128C144024400 @default.
- W2912393128 hasConceptScore W2912393128C144133560 @default.
- W2912393128 hasConceptScore W2912393128C162853370 @default.
- W2912393128 hasConceptScore W2912393128C179454799 @default.
- W2912393128 hasConceptScore W2912393128C19165224 @default.
- W2912393128 hasConceptScore W2912393128C192209626 @default.
- W2912393128 hasConceptScore W2912393128C204854418 @default.
- W2912393128 hasConceptScore W2912393128C2522767166 @default.
- W2912393128 hasConceptScore W2912393128C26517878 @default.
- W2912393128 hasConceptScore W2912393128C27564746 @default.
- W2912393128 hasConceptScore W2912393128C38652104 @default.
- W2912393128 hasConceptScore W2912393128C41008148 @default.
- W2912393128 hasConceptScore W2912393128C98045186 @default.
- W2912393128 hasLocation W29123931281 @default.
- W2912393128 hasOpenAccess W2912393128 @default.
- W2912393128 hasPrimaryLocation W29123931281 @default.
- W2912393128 hasRelatedWork W1528655482 @default.
- W2912393128 hasRelatedWork W196437690 @default.
- W2912393128 hasRelatedWork W1981322204 @default.
- W2912393128 hasRelatedWork W1991079979 @default.
- W2912393128 hasRelatedWork W1997188645 @default.
- W2912393128 hasRelatedWork W2006329172 @default.
- W2912393128 hasRelatedWork W2042175734 @default.
- W2912393128 hasRelatedWork W2060938946 @default.
- W2912393128 hasRelatedWork W2087706600 @default.
- W2912393128 hasRelatedWork W2116511360 @default.
- W2912393128 hasRelatedWork W2316346870 @default.
- W2912393128 hasRelatedWork W2504859795 @default.
- W2912393128 hasRelatedWork W2554799405 @default.
- W2912393128 hasRelatedWork W265538384 @default.
- W2912393128 hasRelatedWork W2793756050 @default.
- W2912393128 hasRelatedWork W2998717948 @default.
- W2912393128 hasRelatedWork W3006325951 @default.
- W2912393128 hasRelatedWork W3163885922 @default.
- W2912393128 hasRelatedWork W3210854837 @default.
- W2912393128 hasRelatedWork W2247708972 @default.
- W2912393128 isParatext "false" @default.
- W2912393128 isRetracted "false" @default.
- W2912393128 magId "2912393128" @default.
- W2912393128 workType "book-chapter" @default.