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- W2912893326 abstract "The purpose of this paper is to raise awareness of the concept of employee engagement in the context of corporate communication and associated disciplines, and to consider its implications for internal communication. The paper investigates understandings of the employee engagement concept evident in academic literature. The inquiry continues with observations of the usage of the term by consultancy and polling firms, and by research and professional bodies. The review and observations show that inconsistencies and plurality are evident in the use of the term employee engagement and that writers in the communication disciplines are yet to sufficiently draw on the employee engagement literature. Implications of foggy usage of the employee engagement concept are discussed. The conceptual discussion links communication effects, internal corporate communication and employee engagement. A corporate communication perspective on employee engagement is offered, and a focus on organisational engagement is suggested. The linkages suggested in the conceptual discussion are limited by their theoretical nature. They require future empirical research to enable the corporate communication community to explore relationships between dimensions of internal communication and employee engagement. Implications for corporate communication education are suggested, including additions to notions of prerequisite knowledge and skills for internal communication professionals. The article broadens understanding of the concept of employee engagement in the context of the corporate communication discipline and the practice of internal corporate communication. Potential linkages between employee organisational engagement and internal corporate communication are suggested." @default.
- W2912893326 created "2019-02-21" @default.
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- W2912893326 date "2010-03-05" @default.
- W2912893326 modified "2023-09-26" @default.
- W2912893326 title "Internal Corporate Communication and Employee Engagement" @default.
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