Matches in SemOpenAlex for { <https://semopenalex.org/work/W2918540601> ?p ?o ?g. }
Showing items 1 to 63 of
63
with 100 items per page.
- W2918540601 abstract "This paper examines the various implications resulting from the use of English phonetic transcription in advertising in Poland. I focus on the problem of the use of phonetic transcription by copywriters as a graphic form and I make an attempt at showing that this technique can have pedagogical consequences, because a graphic form in which phonetic symbols are used is, in fact, a text message, not an image only. In addition, I analyze selected advertisements as a means of communication addressed to a specific recipient. In this case, I demonstrate that the use of advertising slogans in English and English phonetic transcription in Poland, does not guarantee that such advertising is effective." @default.
- W2918540601 created "2019-03-11" @default.
- W2918540601 creator A5003062171 @default.
- W2918540601 date "2019-02-07" @default.
- W2918540601 modified "2023-09-23" @default.
- W2918540601 title "The implications and purpose of using international phonetic symbols and English advertising slogans in advertisements in Poland" @default.
- W2918540601 doi "https://doi.org/10.14746/snp.2018.18.14" @default.
- W2918540601 hasPublicationYear "2019" @default.
- W2918540601 type Work @default.
- W2918540601 sameAs 2918540601 @default.
- W2918540601 citedByCount "0" @default.
- W2918540601 crossrefType "journal-article" @default.
- W2918540601 hasAuthorship W2918540601A5003062171 @default.
- W2918540601 hasBestOaLocation W29185406011 @default.
- W2918540601 hasConcept C112698675 @default.
- W2918540601 hasConcept C120665830 @default.
- W2918540601 hasConcept C121332964 @default.
- W2918540601 hasConcept C138885662 @default.
- W2918540601 hasConcept C144133560 @default.
- W2918540601 hasConcept C154945302 @default.
- W2918540601 hasConcept C179926584 @default.
- W2918540601 hasConcept C192209626 @default.
- W2918540601 hasConcept C2777853878 @default.
- W2918540601 hasConcept C41008148 @default.
- W2918540601 hasConcept C41895202 @default.
- W2918540601 hasConceptScore W2918540601C112698675 @default.
- W2918540601 hasConceptScore W2918540601C120665830 @default.
- W2918540601 hasConceptScore W2918540601C121332964 @default.
- W2918540601 hasConceptScore W2918540601C138885662 @default.
- W2918540601 hasConceptScore W2918540601C144133560 @default.
- W2918540601 hasConceptScore W2918540601C154945302 @default.
- W2918540601 hasConceptScore W2918540601C179926584 @default.
- W2918540601 hasConceptScore W2918540601C192209626 @default.
- W2918540601 hasConceptScore W2918540601C2777853878 @default.
- W2918540601 hasConceptScore W2918540601C41008148 @default.
- W2918540601 hasConceptScore W2918540601C41895202 @default.
- W2918540601 hasLocation W29185406011 @default.
- W2918540601 hasOpenAccess W2918540601 @default.
- W2918540601 hasPrimaryLocation W29185406011 @default.
- W2918540601 hasRelatedWork W2322579717 @default.
- W2918540601 hasRelatedWork W2336756631 @default.
- W2918540601 hasRelatedWork W2354019593 @default.
- W2918540601 hasRelatedWork W2354898332 @default.
- W2918540601 hasRelatedWork W2355964152 @default.
- W2918540601 hasRelatedWork W2361476026 @default.
- W2918540601 hasRelatedWork W2363863765 @default.
- W2918540601 hasRelatedWork W2366361219 @default.
- W2918540601 hasRelatedWork W2366572079 @default.
- W2918540601 hasRelatedWork W2368068386 @default.
- W2918540601 hasRelatedWork W2370029235 @default.
- W2918540601 hasRelatedWork W2371739186 @default.
- W2918540601 hasRelatedWork W2376998520 @default.
- W2918540601 hasRelatedWork W2379154924 @default.
- W2918540601 hasRelatedWork W2388691118 @default.
- W2918540601 hasRelatedWork W2607328735 @default.
- W2918540601 hasRelatedWork W2775220082 @default.
- W2918540601 hasRelatedWork W2780905363 @default.
- W2918540601 hasRelatedWork W3152467700 @default.
- W2918540601 hasRelatedWork W331756627 @default.
- W2918540601 isParatext "false" @default.
- W2918540601 isRetracted "false" @default.
- W2918540601 magId "2918540601" @default.
- W2918540601 workType "article" @default.