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- W2938904032 abstract "In recent years, corporate social responsibility (CSR) hasbecome the focus of the academic sphere, a number ofinternational organizations, the European Union and businessesthemselves. CSR is considered to be a modern business conceptthat expresses the company's focus on long-term goals; itinterferes with all areas of corporate activities. CSR strategyis often linked to the focus of economic activity of businessentities. Primar-ily, the paper focuses on businesses that tryto promote sport and healthy lifestyles through their CSRpro-grams prepared not only for their employees but also forthe surrounding communities. It also responds to crit-icalvoices warning of the fact that for a number of companies, forexample from socially sensitive sectors or food business, it israther about investment into improving public relations orbalancing negative publicity." @default.
- W2938904032 created "2019-04-25" @default.
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- W2938904032 date "2019-01-01" @default.
- W2938904032 modified "2023-09-26" @default.
- W2938904032 title "Sport and Healthy Lifestyle support as a part of CSR" @default.
- W2938904032 hasPublicationYear "2019" @default.
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