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- W2945137925 abstract "Over the years, I've developed several business cases. These cases have taken a number of different forms, depending on the undertaking at hand. However, I've found that a good business case needs to have certain elements to be successful. To my surprise, I’ve also found that many people have different ideas of what a business case entails, and its purpose. Occasionally, I've had debates with colleagues and clients over this very issue. What follows is a two-part series on business case development, starting with defining the concept and the elements of what makes a winning business case. The second part of the series will put these concepts into action with a real-life example from one of my clients, the topic being arguably one of the most difficult cases to make: the adoption of technical standards." @default.
- W2945137925 created "2019-05-29" @default.
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- W2945137925 date "2019-06-01" @default.
- W2945137925 modified "2023-10-14" @default.
- W2945137925 title "How to build a winning business case" @default.
- W2945137925 doi "https://doi.org/10.1109/emr.2019.2917687" @default.
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