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- W2945176013 abstract "The research aims at studying the interactions between the concepts of attractiveness, place marketing and events through the prism of image and identity in a medium-long term vision. In a holistic approach, we will study the transversality of the impacts such as social, economic, touristic, effects and the interactions between the image and identity of places. The understanding of what goes beyond short-term economic impact could contribute to foster a long-term attractiveness and an endogenous development." @default.
- W2945176013 created "2019-05-29" @default.
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- W2945176013 date "2017-01-01" @default.
- W2945176013 modified "2023-09-27" @default.
- W2945176013 title "Place attractiveness and Events: From Economic Impacts to Place Marketing" @default.
- W2945176013 hasPublicationYear "2017" @default.
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