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- W2949168312 abstract "The Concern Scale (see Figure 17.1) – sometimes called the Significance Scale – is a useful tool for developing your communication channels. The basic idea is that the more your messages concern your audience, the more effective face-to-face media will be as opposed to any other channel. This has led to the creation of a scale, which you can use with your managers to agree how certain messages are communicated to colleagues." @default.
- W2949168312 created "2019-06-27" @default.
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- W2949168312 date "2016-04-22" @default.
- W2949168312 modified "2023-09-23" @default.
- W2949168312 title "The Concern Scale" @default.
- W2949168312 doi "https://doi.org/10.4324/9781315585697-30" @default.
- W2949168312 hasPublicationYear "2016" @default.
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