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- W2951299796 abstract "From sci-fi food-substituting floury drinks tolab-engineered, plant blood-based patties that grill and smell justlike steak, food innovation is blossoming. The modern food movementis challenging the assumptions at the root of our current foodsystem in the face of an appalling health and environmental bill;and all of the voices in the system are implicated in thisresounding trial. On the one hand, 40% of the food we grow goes towaste in a country in which two thirds of eaters are overweight orobese, prisoners outnumber farmers and all the cattle aligned headto tail could circle the earth up to 35 times. On the other hand,2.3 billion dollars were injected in food tech in 2015 in theUnited States alone, to tackle these problems on the private front.But where do dollars meet flaws? What sparks innovation in food andagriculture today and what would a food innovation map look likefor the United States? The hereby report presents a selective,subjective and dynamic representation of food and agricultureinnovation, after eight months of immersion in the American foodsystem as a buyer, an eater, an investigator and a narrator; all ofNetflix and TED's food repertoire; thousands of pages from food,agriculture, agronomy and system thinking literature; days ofcumulated conversations with prominent food thinkers and fast-foodqueuers alike; and 10,000+ kilometers walked, driven and flown tofood talks and conferences across Boston, Cambridge, New York andSan Francisco. This report explores the root causes behind theproblematic symptoms of our broken food system, and the current andprospective pathways to spur innovation-driven systemic andbehavioral change, in a collective effort to build a moresustainable food system." @default.
- W2951299796 created "2019-06-27" @default.
- W2951299796 creator A5024783606 @default.
- W2951299796 date "2016-01-01" @default.
- W2951299796 modified "2023-09-23" @default.
- W2951299796 title "The routes beneath the roots : a system map forprospective food innovators striving for sustainabledisruption; System map for prospective food innovators striving forsustainable disruption" @default.
- W2951299796 hasPublicationYear "2016" @default.
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