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- W2951489346 abstract "Celebrity entrepreneurs are everywhere and some of them are very successful. This research is based on this new phenomenon. However, nowadays, the consumer desires authenticity. Therefore, the rese ..." @default.
- W2951489346 created "2019-06-27" @default.
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- W2951489346 date "2018-01-01" @default.
- W2951489346 modified "2023-09-27" @default.
- W2951489346 title "Celebrity Entrepreneurship: Authenticity in Online Communication." @default.
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