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- W2960201390 abstract "Abstract In reacting to the Financial Crisis of 2007–2009, the U.K. Civil Service has sought to redefine its relationship with its employees. The U.K. Civil Service appears to have shifted to a model of employer–employee relationship which segments the workforce, markets itself to its perceived core employees, and demarkets itself to its perceived noncore employees. The findings challenge the previously held assumption that internal demarketing constitutes accidental, manager‐level, bungled, but well‐intentioned, attempts at internal marketing." @default.
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- W2960201390 date "2019-09-01" @default.
- W2960201390 modified "2023-10-16" @default.
- W2960201390 title "Internal demarketing in the U.K. Civil Service since the 2007–2009 financial crisis" @default.
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- W2960201390 doi "https://doi.org/10.1002/jsc.2290" @default.
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