Matches in SemOpenAlex for { <https://semopenalex.org/work/W2962893239> ?p ?o ?g. }
- W2962893239 endingPage "357" @default.
- W2962893239 startingPage "329" @default.
- W2962893239 abstract "This study demonstrates the interaction effect of hotel green practices and price image on consumers’ skepticism and attitudes toward hotels. When hotels adopt green practices with hotel cost reductions, consumers’ skepticism toward hotels with a low price image is higher than their skepticism toward hotels with a high price image, and their attitude toward the former is more negative. When hotels adopt green practices with customer cost reductions, consumers’ skepticism toward hotels with a low price image is lower than their skepticism toward hotels with a high price image, and their attitude toward the former is more positive. When green practices with increasing customer cost are adopted, consumers’ skepticism toward hotels with a low price image is higher and their attitude is more negative compared to hotels with a high price image. These findings suggest that hotels must carefully consider the combination of green practices with their price image." @default.
- W2962893239 created "2019-07-30" @default.
- W2962893239 creator A5011288772 @default.
- W2962893239 creator A5033908105 @default.
- W2962893239 creator A5075758522 @default.
- W2962893239 date "2019-07-23" @default.
- W2962893239 modified "2023-10-04" @default.
- W2962893239 title "Types of green practices, hotel price image and consumers’ attitudes in China: the mediating role of consumer skepticism" @default.
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