Matches in SemOpenAlex for { <https://semopenalex.org/work/W2992108192> ?p ?o ?g. }
Showing items 1 to 85 of
85
with 100 items per page.
- W2992108192 endingPage "166" @default.
- W2992108192 startingPage "151" @default.
- W2992108192 abstract "The purpose of this study was to propose a brand image profile by analyzing how the consumer perceived the rival brands having relative structure between corporate image, store image, and. product image. Fifty-two questions were prepared for the respondents, and 262 questionnaires were selected for analyzing. The data were analyzed by a frequency, a mean, a reliability, and a paired t-test of the SPSS 12.0. The results were as follows : 1. As influence rank of the brand image, a product image had greatest influence followed by a store image and a corporate image. 2. The factors, which were regarded as important from consumer, and satisfaction of those factors were evaluated. As a result of the analysis, the degree of satisfaction of the factors was relatively low than that of the importance. It was proved that the important factors of the brand's image and the degree of satisfaction of the factors were not the same from this study." @default.
- W2992108192 created "2019-12-13" @default.
- W2992108192 creator A5019748045 @default.
- W2992108192 creator A5067862038 @default.
- W2992108192 date "2009-01-01" @default.
- W2992108192 modified "2023-09-23" @default.
- W2992108192 title "The Comparison of Objective Images of Traditional Casual Brands" @default.
- W2992108192 hasPublicationYear "2009" @default.
- W2992108192 type Work @default.
- W2992108192 sameAs 2992108192 @default.
- W2992108192 citedByCount "0" @default.
- W2992108192 crossrefType "journal-article" @default.
- W2992108192 hasAuthorship W2992108192A5019748045 @default.
- W2992108192 hasAuthorship W2992108192A5067862038 @default.
- W2992108192 hasConcept C112698675 @default.
- W2992108192 hasConcept C114614502 @default.
- W2992108192 hasConcept C115961682 @default.
- W2992108192 hasConcept C121332964 @default.
- W2992108192 hasConcept C144133560 @default.
- W2992108192 hasConcept C15744967 @default.
- W2992108192 hasConcept C162853370 @default.
- W2992108192 hasConcept C163258240 @default.
- W2992108192 hasConcept C164226766 @default.
- W2992108192 hasConcept C17744445 @default.
- W2992108192 hasConcept C199539241 @default.
- W2992108192 hasConcept C2524010 @default.
- W2992108192 hasConcept C2781426162 @default.
- W2992108192 hasConcept C2984367651 @default.
- W2992108192 hasConcept C31972630 @default.
- W2992108192 hasConcept C33923547 @default.
- W2992108192 hasConcept C41008148 @default.
- W2992108192 hasConcept C43214815 @default.
- W2992108192 hasConcept C62520636 @default.
- W2992108192 hasConcept C90673727 @default.
- W2992108192 hasConceptScore W2992108192C112698675 @default.
- W2992108192 hasConceptScore W2992108192C114614502 @default.
- W2992108192 hasConceptScore W2992108192C115961682 @default.
- W2992108192 hasConceptScore W2992108192C121332964 @default.
- W2992108192 hasConceptScore W2992108192C144133560 @default.
- W2992108192 hasConceptScore W2992108192C15744967 @default.
- W2992108192 hasConceptScore W2992108192C162853370 @default.
- W2992108192 hasConceptScore W2992108192C163258240 @default.
- W2992108192 hasConceptScore W2992108192C164226766 @default.
- W2992108192 hasConceptScore W2992108192C17744445 @default.
- W2992108192 hasConceptScore W2992108192C199539241 @default.
- W2992108192 hasConceptScore W2992108192C2524010 @default.
- W2992108192 hasConceptScore W2992108192C2781426162 @default.
- W2992108192 hasConceptScore W2992108192C2984367651 @default.
- W2992108192 hasConceptScore W2992108192C31972630 @default.
- W2992108192 hasConceptScore W2992108192C33923547 @default.
- W2992108192 hasConceptScore W2992108192C41008148 @default.
- W2992108192 hasConceptScore W2992108192C43214815 @default.
- W2992108192 hasConceptScore W2992108192C62520636 @default.
- W2992108192 hasConceptScore W2992108192C90673727 @default.
- W2992108192 hasIssue "5" @default.
- W2992108192 hasLocation W29921081921 @default.
- W2992108192 hasOpenAccess W2992108192 @default.
- W2992108192 hasPrimaryLocation W29921081921 @default.
- W2992108192 hasRelatedWork W1964527180 @default.
- W2992108192 hasRelatedWork W1970982155 @default.
- W2992108192 hasRelatedWork W2039165733 @default.
- W2992108192 hasRelatedWork W2093189191 @default.
- W2992108192 hasRelatedWork W2160274046 @default.
- W2992108192 hasRelatedWork W2167754488 @default.
- W2992108192 hasRelatedWork W2187556747 @default.
- W2992108192 hasRelatedWork W223677824 @default.
- W2992108192 hasRelatedWork W2313179837 @default.
- W2992108192 hasRelatedWork W2331311348 @default.
- W2992108192 hasRelatedWork W2368406067 @default.
- W2992108192 hasRelatedWork W2381898386 @default.
- W2992108192 hasRelatedWork W2387515252 @default.
- W2992108192 hasRelatedWork W2479170937 @default.
- W2992108192 hasRelatedWork W2582829679 @default.
- W2992108192 hasRelatedWork W2782722576 @default.
- W2992108192 hasRelatedWork W2990950928 @default.
- W2992108192 hasRelatedWork W3025001087 @default.
- W2992108192 hasRelatedWork W3182540759 @default.
- W2992108192 hasRelatedWork W888190164 @default.
- W2992108192 hasVolume "59" @default.
- W2992108192 isParatext "false" @default.
- W2992108192 isRetracted "false" @default.
- W2992108192 magId "2992108192" @default.
- W2992108192 workType "article" @default.