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- W2994168412 abstract "The primary purpose of this study is to develop a model for a holistic design approach (HDA) for experiential design. We regard experiential design as a transformational process between concept and experience, with a holistic view of design phenomena. Through the stages of research, design and innovation, a design concept emerges, ripens and matures through the process of externalization. Here, experience is first perceived by the sensory modalities. Then, knowledge is formed, and the creative abilities work towards problem solving. Thinking modes control all of these procedures, which are interrelated with experiential design. To confirm the weights of research, design and innovation in relation to the practical fields, we reviewed and reinterpreted ‘The World’s Most Innovative Companies,’ surveyed by the Boston Consulting Group. Finally, we proposed a revised model of the HDA, which could be helpful in developing valuable solutions and creating a positive experience." @default.
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- W2994168412 title "A Holistic Experiential Approach To Design Innovation" @default.
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