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- W300203875 abstract "The National Pork Producers Council (NPPC), which represents the nation's pork producers, was one of the first agriculture commodity organizations to stake out a presence on the Internet in the early 90's. Our web site and its content has evolved and grown rapidly. Clearly, with thousands of pork producers scattered across virtually every state in the nation, we realized early on that the Internet could become an efficient and effective way to reach our producers, not only with information but also with vital support in areas like research and education. One of our most important jobs as an industry organization is to help our constituency, the nation's pork producers, manage risk and to help them adapt to change and remain competitive. Since the mid-90's we have used our internet site, the interactive capabilities of the DTN Ag News Service, and CD ROM's to reach thousands of pork producers and help them obtain the information and technology they need to operate in a rapidly changing world economy. We have offered two distance learning classes through the NPPC web site, and over 350 pork producers have taken part. Up to five more classes are currently being developed. Computer based training in the areas of environment and Pork Quality Assurance are being explored. In addition, many of our on-scene conferences on various subjects are now available to producers on CDROM. That has expanded further our ability to reach thousands of producers who cannot be present in person at conferences and learning sessions held in various parts of the nation. We will be updating the capabilities of our web site early in 2001 to handle additional interactive programs. However, we always keep in mind that we must not get carried away with the ability to deliver the latest state-of-the art changes possible. We must always keep in mind the audience that we are aiming these programs at, in our case pork producers. They do not all have the latest `bells and whistles' computers. Many producers own computers that are unable to handle the latest technology. We must be careful not to offer stateof-the-art functions in our programs that will confuse and frustrate the very people we are trying to reach. We must be very careful not to let our technological capabilities get ahead of our producers' ability to receive and use the information effectively. We discovered that it is not enough to merely transfer the contents of an existing brochure to the Internet site. Two different technologies are involved, and they must be handled differently and the content offered in such a way as to recognize those differences, or your efforts will likely fail. …" @default.
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- W300203875 date "2001-01-01" @default.
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- W300203875 title "Educating for the Future" @default.
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