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• W3010804823 abstract "Instructive and informative contents of the Public Service Announcements (PSAs) need to reach to all segments of the society. Within this framework, the purpose of the research is to explain the importance of the narrative structure in the sight-disabled persons' access to the PSAs in terms of the up-to-date audio description criteria. In the study, the characters and the functions thereof in the narration have been reviewed within the frame of Labov & Riesmann's narrative analysis constituents, and answer has been sought to the question, Are the spatio-temporal constituents, motions, and the visual materials that depict the actions in connection with character definitions put into words for the sight-disabled persons?, by way of narrative analysis. While the 6 Be Prepared for the Disasters! PSAs are analyzed in terms of their narrative structures, the questions, Who are the persons in the narrative? What are their functions in the narrative? What do these persons do in the narrative? Why do they do these things? What are the outcomes of them? are required to be responded by six different experts serving in the fields of visual communication, audio-visual translation, and narrative communication, other than the researchers. As a result of the research, it has been determined that, the PSAs are not designed as being suitable for the access of the sight-disabled persons, and two model proposals have been introduced at the end of the research by way of taking inclusive design criteria other than the conventional audio description criteria into consideration. ​Extended English summary is in the end of Full Text PDF (TURKISH) file. Özet Kamu spotlarının, eğitici, bilgilendirici içerikleri ile toplumun tüm kesimlerine ulaşması gerekmektedir. Bu çerçevede araştırmanın amacı, görme engelli bireylerin kamu spotlarına erişiminde anlatı yapısının önemini güncel sesli betimleme kriterleri çerçevesinde belirtmektir. Anlatıdaki karakterlerin ve işlevlerinin ne olduğu, Labov ve Riesmann’ın anlatı analizi bileşenleri çerçevesinde incelenmiş ve “Kamu spotunda anlatı oluşturulurken mekânsal-zamansal bileşenler, hareketler, karakter tanımlarıyla bağlantılı fiilleri betimleyen görsel materyaller, görme engelli bireyler için kelimelere aktarılmakta mıdır?” sorusuna anlatı analizi ile yanıt aranmıştır. İncelenen altı “Afetlere Hazırlıklı Ol!” kamu spotu, anlatı yapısı çözümlenirken “anlatıdaki kişiler kimler, bu kişilerin, anlatıdaki işlevi nedir, bu kişiler, anlatıda ne yapıyorlar, niçin yapıyorlar ve sonuçlar ne?” sorularına araştırmacılar dışında görsel iletişim, görsel- işitsel çeviri ve yazınsal iletişim alanında çalışan altı farklı uzmandan cevaplaması istenmiştir. Araştırma sonucunda, kamu spotlarının görme engelli bireylerin erişimine uygun olarak tasarlanmadığı tespit edilmiş, geleneksel sesli betimleme kriterlerinin dışında kapsayıcı tasarım kriterleri dikkate alınarak iki model önerisi araştırma sonunda sunulmuştur." @default.
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• W3010804823 date "2020-03-18" @default.
• W3010804823 modified "2023-10-17" @default.
• W3010804823 title "An inclusive model suggestion in audio-visual media design in sampling of public ads: Is accessible media possible?" @default.
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• W3010804823 doi "https://doi.org/10.14687/jhs.v17i1.5936" @default.
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