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- W3015500035 abstract "Compromising smoking cessation applications’ effectiveness, many users relapse. We propose that long-term adoption of persuasive technology is (partly) dependent on users’ motivational orientation. Therefore, we studied the potential relationship between user’s achievement motivation and the long-term behavior change effectiveness of persuasive technology. One-hundred users of a smoking cessation app filled out a questionnaire assessing their motivational orientation and (long-term) behavior change rates. Based on research findings, we expected that participants with stronger learning goal orientation (who are focused on self-improvement and persistent when facing failure) would report a higher long-term behavior change success rate. In contrast, we expected that participants with a stronger performance goal orientation (focused on winning, for whom solitary failures can undermine intrinsic motivation) would report lower long-term success. Results confirmed our hypotheses. This research broadens our understanding of how persuasive applications’ effectiveness relates to user achievement motivation." @default.
- W3015500035 created "2020-04-17" @default.
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- W3015500035 date "2020-01-01" @default.
- W3015500035 modified "2023-10-17" @default.
- W3015500035 title "Learning to Stop Smoking: Understanding Persuasive Applications’ Long-Term Behavior Change Effectiveness Through User Achievement Motivation" @default.
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- W3015500035 doi "https://doi.org/10.1007/978-3-030-45712-9_11" @default.
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