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- W302558523 abstract "Im Jahr 1980 stellte der Vorstand des Mineralolkonzerns Royal Dutch/Shell seiner Stabsabteilung die Frage: Was macht Unternehmen, die mit unserem vergleichbar sind, langfristig erfolgreich? Im Jahrzehnt nach der Olkrise, die in der Mineralolindustrie eine starke Welle der Diversifizierung ausgelost hatte, sollte insbesondere nach Unternehmen gesucht werden, die sich erfolgreich stark verandert hatten. Man suchte also nach Unternehmen, die mindestens 100 Jahre alt waren, eine dominante Position in ihrer Industrie inne hatten und erfolgreich Veranderungsprozesse durchlebt haben (vgl. de Geus 1997, S. 2-6)." @default.
- W302558523 created "2016-06-24" @default.
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- W302558523 date "2009-01-01" @default.
- W302558523 modified "2023-09-25" @default.
- W302558523 title "Analyse des Reifegrades Strategischer Frühaufklärungssysteme in multinationalen Unternehmen" @default.
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- W302558523 doi "https://doi.org/10.1007/978-3-8349-8805-8_16" @default.
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