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- W3046033648 abstract "Institutional theory suggests that stakeholder pressures influence firm value and behavior. Stakeholder pressures can be exerted by groups as well as by individuals in positions of power, i.e. individual power holders. New online communication channels have made it increasingly easier for individuals, in particular, to exert pressure on firms. Their messages can now reach a plethora of people in a minimum of time. When individual power holders make negative statements about firms through social media, they may result in sudden and unexpected pressures for firms. We theorize about the relationship between negative statements that individual power holders make via social media about firms and these firms’ stock prices and expect it to be negative. We also study how firms’ geographic concentration and political activities in the power holder’s dominion moderate the suggested negative relationship. Using Donald Trump’s tweets to study the relationship between firm-targeted public statements and stock prices, we find support for a negative relationship between negative public statements and the targeted firm’s stock price. Our results yield support for a weakened relationship between public statements and stock prices for more politically active and geographically exposed firms." @default.
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- W3046033648 date "2020-08-01" @default.
- W3046033648 modified "2023-09-27" @default.
- W3046033648 title "Individual Power Holders’ Twitter Statements about Firms and their Consequences for Stock Prices" @default.
- W3046033648 doi "https://doi.org/10.5465/ambpp.2020.20729abstract" @default.
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