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- W3046192593 abstract "This article explores the relevance of emerging economy multinational corporations’ (EE-MNCs) establishment modes when entering developed economies to their subsequent experiences of liability of origin in these countries. Following the causal-model theory of categorization, we theorize that mergers and acquisitions as a categorical cue can trigger the emergence of a more salient category diluting the one defined by the EE-MNCs’ country-of-origin, while greenfield investment cannot. Consequently, EE-MNCs that enter a developed economy by GI experience heightened liability of origin while entries using mergers and acquisitions are associated with mitigated liability. We further examine institutional distance and entry age as boundary conditions influencing the saliency of entry mode in categorization and shaping stakeholders’ perceptions. Taking Chinese listed firms’ direct investments in developed economies as our sample, we find supportive empirical evidence. The research implications and directions for future studies are further discussed." @default.
- W3046192593 created "2020-08-03" @default.
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- W3046192593 date "2020-08-01" @default.
- W3046192593 modified "2023-10-14" @default.
- W3046192593 title "Mitigated Liability of Origin: A More Salient Category Triggered by M&A as an Establishment Mode" @default.
- W3046192593 doi "https://doi.org/10.5465/ambpp.2020.14222abstract" @default.
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