Matches in SemOpenAlex for { <https://semopenalex.org/work/W3048479503> ?p ?o ?g. }
Showing items 1 to 59 of
59
with 100 items per page.
- W3048479503 abstract "Beauty is identical with women. Beautiful has many versions depending on several factors, point of view, until the area. Laneige skincare advertisement shows signs and symbols that indicate a beautiful element. This ad uses YouTube social media which is new media. YouTube has audio-visual features and YouTube is the most popular online video community in the world. The author wants to see the beautiful myths that existed in the Laneige skin-care ad version of Waterbank Series in semiotics using Roland Barthes's semiology. This research uses a constructivist-descriptive paradigm with Roland Barthes Semiotics analysis technique which has three elements: the first level meaning (denotation), the second level meaning (connotation), and the myth. The results of this study are advertising shows that the standard of beauty in accordance with a beauty standard of Korea where has a bright white skin, long hair, a pointed nose and sharp chin, slim body and slim waist. This research confirms that the portrayal of models in advertisements shows the beauty myth in Korean standard of beauty.
 Keywords: Semiotics, Beauty Myth, YouTube Ad" @default.
- W3048479503 created "2020-08-18" @default.
- W3048479503 creator A5040837698 @default.
- W3048479503 date "2018-05-21" @default.
- W3048479503 modified "2023-09-26" @default.
- W3048479503 title "MITOS CANTIK PADA IKLAN PERAWATAN KULIT LANEIGE" @default.
- W3048479503 doi "https://doi.org/10.37278/artcomm.v1i1.76" @default.
- W3048479503 hasPublicationYear "2018" @default.
- W3048479503 type Work @default.
- W3048479503 sameAs 3048479503 @default.
- W3048479503 citedByCount "0" @default.
- W3048479503 crossrefType "journal-article" @default.
- W3048479503 hasAuthorship W3048479503A5040837698 @default.
- W3048479503 hasBestOaLocation W30484795031 @default.
- W3048479503 hasConcept C107038049 @default.
- W3048479503 hasConcept C124952713 @default.
- W3048479503 hasConcept C138885662 @default.
- W3048479503 hasConcept C139997677 @default.
- W3048479503 hasConcept C142362112 @default.
- W3048479503 hasConcept C149106765 @default.
- W3048479503 hasConcept C15744967 @default.
- W3048479503 hasConcept C2778120531 @default.
- W3048479503 hasConcept C2780620123 @default.
- W3048479503 hasConcept C2780876879 @default.
- W3048479503 hasConcept C41895202 @default.
- W3048479503 hasConcept C519517224 @default.
- W3048479503 hasConcept C542102704 @default.
- W3048479503 hasConceptScore W3048479503C107038049 @default.
- W3048479503 hasConceptScore W3048479503C124952713 @default.
- W3048479503 hasConceptScore W3048479503C138885662 @default.
- W3048479503 hasConceptScore W3048479503C139997677 @default.
- W3048479503 hasConceptScore W3048479503C142362112 @default.
- W3048479503 hasConceptScore W3048479503C149106765 @default.
- W3048479503 hasConceptScore W3048479503C15744967 @default.
- W3048479503 hasConceptScore W3048479503C2778120531 @default.
- W3048479503 hasConceptScore W3048479503C2780620123 @default.
- W3048479503 hasConceptScore W3048479503C2780876879 @default.
- W3048479503 hasConceptScore W3048479503C41895202 @default.
- W3048479503 hasConceptScore W3048479503C519517224 @default.
- W3048479503 hasConceptScore W3048479503C542102704 @default.
- W3048479503 hasIssue "1" @default.
- W3048479503 hasLocation W30484795031 @default.
- W3048479503 hasOpenAccess W3048479503 @default.
- W3048479503 hasPrimaryLocation W30484795031 @default.
- W3048479503 hasRelatedWork W2364319864 @default.
- W3048479503 hasRelatedWork W2772023829 @default.
- W3048479503 hasRelatedWork W2899487560 @default.
- W3048479503 hasRelatedWork W2904009548 @default.
- W3048479503 hasRelatedWork W2912884578 @default.
- W3048479503 hasRelatedWork W3033542612 @default.
- W3048479503 hasRelatedWork W3169669037 @default.
- W3048479503 hasRelatedWork W3212598028 @default.
- W3048479503 hasRelatedWork W4252337929 @default.
- W3048479503 hasRelatedWork W2754510206 @default.
- W3048479503 hasVolume "1" @default.
- W3048479503 isParatext "false" @default.
- W3048479503 isRetracted "false" @default.
- W3048479503 magId "3048479503" @default.
- W3048479503 workType "article" @default.