Matches in SemOpenAlex for { <https://semopenalex.org/work/W3048530166> ?p ?o ?g. }
Showing items 1 to 86 of
86
with 100 items per page.
- W3048530166 endingPage "51" @default.
- W3048530166 startingPage "51" @default.
- W3048530166 abstract "A loyalty program is an important link between consumers and merchants in daily consumption. While new technologies (e.g. gamification, social networks, augmented reality, and so on) make it possible to strengthen this bond, their potential has not yet been fully exploited. In our research, we explore a novel approach to integrate gamification and social interaction into a loyalty program based on augmented reality (AR). We propose an AR-based gamified point system which supports users in obtaining pet-based dynamic feedback on mobile devices and provides a multi-user environment for social interaction. Compared to traditional point systems, pet-based designs help to establish an emotional connection between users and the system. The multi-user environment is designed to increase the user’s motivation through the positive effects of social interactions. Our system provides interpersonal communication channels between users, including competitive and non-competitive interactions. We performed an evaluation consisting of two experiments to examine the effects of game elements (mission and feedback) and social cues (competitive and non-competitive interactions). In the first experiment, we analyze the change in online shopping behavior before and after adding game elements. The results show that gamification can increase user participation in online shopping. In the second experiment, we study the effects of social cues. The results show that social cues can motivate users to participate in the use of a gamified point system." @default.
- W3048530166 created "2020-08-18" @default.
- W3048530166 creator A5017415826 @default.
- W3048530166 creator A5090822760 @default.
- W3048530166 date "2020-08-13" @default.
- W3048530166 modified "2023-09-27" @default.
- W3048530166 title "Integrating Gamification and Social Interaction into an AR-Based Gamified Point System" @default.
- W3048530166 cites W1964169651 @default.
- W3048530166 cites W1975149311 @default.
- W3048530166 cites W1999262164 @default.
- W3048530166 cites W2020382331 @default.
- W3048530166 cites W2064549533 @default.
- W3048530166 cites W2065635852 @default.
- W3048530166 cites W2067755834 @default.
- W3048530166 cites W2070604539 @default.
- W3048530166 cites W2113840470 @default.
- W3048530166 cites W2147649947 @default.
- W3048530166 cites W2156787762 @default.
- W3048530166 cites W2164595818 @default.
- W3048530166 cites W2213611497 @default.
- W3048530166 cites W2738929809 @default.
- W3048530166 cites W2758088674 @default.
- W3048530166 cites W2912175146 @default.
- W3048530166 cites W2914389667 @default.
- W3048530166 cites W96881188 @default.
- W3048530166 doi "https://doi.org/10.3390/mti4030051" @default.
- W3048530166 hasPublicationYear "2020" @default.
- W3048530166 type Work @default.
- W3048530166 sameAs 3048530166 @default.
- W3048530166 citedByCount "0" @default.
- W3048530166 crossrefType "journal-article" @default.
- W3048530166 hasAuthorship W3048530166A5017415826 @default.
- W3048530166 hasAuthorship W3048530166A5090822760 @default.
- W3048530166 hasBestOaLocation W30485301661 @default.
- W3048530166 hasConcept C107457646 @default.
- W3048530166 hasConcept C130064352 @default.
- W3048530166 hasConcept C136764020 @default.
- W3048530166 hasConcept C144133560 @default.
- W3048530166 hasConcept C15744967 @default.
- W3048530166 hasConcept C162853370 @default.
- W3048530166 hasConcept C164850336 @default.
- W3048530166 hasConcept C186967261 @default.
- W3048530166 hasConcept C2524010 @default.
- W3048530166 hasConcept C2776967331 @default.
- W3048530166 hasConcept C28719098 @default.
- W3048530166 hasConcept C33923547 @default.
- W3048530166 hasConcept C41008148 @default.
- W3048530166 hasConcept C49774154 @default.
- W3048530166 hasConcept C77805123 @default.
- W3048530166 hasConceptScore W3048530166C107457646 @default.
- W3048530166 hasConceptScore W3048530166C130064352 @default.
- W3048530166 hasConceptScore W3048530166C136764020 @default.
- W3048530166 hasConceptScore W3048530166C144133560 @default.
- W3048530166 hasConceptScore W3048530166C15744967 @default.
- W3048530166 hasConceptScore W3048530166C162853370 @default.
- W3048530166 hasConceptScore W3048530166C164850336 @default.
- W3048530166 hasConceptScore W3048530166C186967261 @default.
- W3048530166 hasConceptScore W3048530166C2524010 @default.
- W3048530166 hasConceptScore W3048530166C2776967331 @default.
- W3048530166 hasConceptScore W3048530166C28719098 @default.
- W3048530166 hasConceptScore W3048530166C33923547 @default.
- W3048530166 hasConceptScore W3048530166C41008148 @default.
- W3048530166 hasConceptScore W3048530166C49774154 @default.
- W3048530166 hasConceptScore W3048530166C77805123 @default.
- W3048530166 hasIssue "3" @default.
- W3048530166 hasLocation W30485301661 @default.
- W3048530166 hasLocation W30485301662 @default.
- W3048530166 hasOpenAccess W3048530166 @default.
- W3048530166 hasPrimaryLocation W30485301661 @default.
- W3048530166 hasRelatedWork W2030250808 @default.
- W3048530166 hasRelatedWork W2080626989 @default.
- W3048530166 hasRelatedWork W2103440263 @default.
- W3048530166 hasRelatedWork W2355862304 @default.
- W3048530166 hasRelatedWork W2356108042 @default.
- W3048530166 hasRelatedWork W2376796979 @default.
- W3048530166 hasRelatedWork W2379285345 @default.
- W3048530166 hasRelatedWork W2379418341 @default.
- W3048530166 hasRelatedWork W2380054981 @default.
- W3048530166 hasRelatedWork W2393110101 @default.
- W3048530166 hasVolume "4" @default.
- W3048530166 isParatext "false" @default.
- W3048530166 isRetracted "false" @default.
- W3048530166 magId "3048530166" @default.
- W3048530166 workType "article" @default.