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• W3082166208 abstract "The main objective of this study is to examine the impact of marketing and R&D expenditures on the competitiveness of Egypt's pharmaceutical companies. In this report, Egypt Stock Exchange admitted pharmaceutical companies. Data estimator random-effect panel was used for this purpose. The results indicate that variables such as the size of a business, the capital-to-total ratio of assets and the debt-to-asset ratio affect profitability. Nonetheless, on competitiveness, business life, advertisement costs and spending in R&D are unsuccessful. Legal concerns such as the absence of patent law and the framework for pricing are reasons for the poor partnership between R&D and marketing costs and its effect on income, The results indicate that variables such as the size of a business, the capital--ratio of assets and the debt--ratio affect profitability. Nonetheless, on competitiveness, business life, advertisement costs and spending in R&D are unsuccessful. Regulatory problems including the lack of & absence of patent law and pricing controls are reasons for the poor partnership between R&D and marketing costs and its impact on the Egyptian pharmaceutical industry's profitability." @default.
• W3082166208 created "2020-09-08" @default.
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• W3082166208 date "2019-03-01" @default.
• W3082166208 modified "2023-09-25" @default.
• W3082166208 title "Impact of marketing costs and the research and development on the profitability of Egypt's pharmaceutical companies" @default.
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• W3082166208 doi "https://doi.org/10.21608/sjar.2019.110146" @default.
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