FRINK Linked Data Fragments server

Matches in SemOpenAlex for { <https://semopenalex.org/work/W3086032398> ?p ?o ?g. }

• W3086032398 abstract "Abstract Changing human behavior is essential for biodiversity conservation, but robust approaches for large scale change are needed. Concepts like repeat message exposure and social reinforcement, as well as mechanisms like online news coverage and targeted advertisements, are currently used by private and public sectors, and could prove powerful for conservation. Thus, to explore their potential in influencing wildlife consumption, we used online advertisements through Facebook, Google, and Outbrain, to promote news articles discussing the use of a Critically Endangered antelope (the Saiga tatarica ) as a traditional Chinese medicine in Singapore. Our message, tailored to middle‐aged Chinese Singaporean women, framed saiga horn products as being no longer socially endorsed. Through advert performance and in‐depth analyses of Facebook user engagement, we assessed audience response. Our message pervaded Singapore's online media (e.g., our adverts were shown almost five million times; and the story ran on seven news outlets), and resulted in widespread desirable audience responses (e.g., 63% of Facebook users' engagements included identifiably positive features like calls for public action to reduce saiga horn consumption, anger at having unknowingly used a Critically Endangered species, and self‐pledges to no longer use it; only 13% of engagements included identifiably negative features). This work shows that targeted dissemination of online news articles can have promising results, and may have wide applicability to conservation." @default.
• W3086032398 created "2020-09-21" @default.
• W3086032398 creator A5012451680 @default.
• W3086032398 creator A5038896296 @default.
• W3086032398 creator A5043144947 @default.
• W3086032398 creator A5052046729 @default.
• W3086032398 creator A5076635361 @default.
• W3086032398 creator A5088795067 @default.
• W3086032398 date "2020-09-11" @default.
• W3086032398 modified "2023-10-18" @default.
• W3086032398 title "Strategic advertising of online news articles as an intervention to influence wildlife product consumers" @default.
• W3086032398 cites W1586211775 @default.
• W3086032398 cites W1937174392 @default.
• W3086032398 cites W1963843452 @default.
• W3086032398 cites W1987094633 @default.
• W3086032398 cites W2047706524 @default.
• W3086032398 cites W2048650039 @default.
• W3086032398 cites W2092008645 @default.
• W3086032398 cites W2150208547 @default.
• W3086032398 cites W2152914167 @default.
• W3086032398 cites W2182100748 @default.
• W3086032398 cites W2199108465 @default.
• W3086032398 cites W2337308032 @default.
• W3086032398 cites W2535632301 @default.
• W3086032398 cites W2610196913 @default.
• W3086032398 cites W2724327356 @default.
• W3086032398 cites W2765257397 @default.
• W3086032398 cites W2804503878 @default.
• W3086032398 cites W2901136560 @default.
• W3086032398 cites W2964621442 @default.
• W3086032398 cites W2972686779 @default.
• W3086032398 cites W3125545901 @default.
• W3086032398 cites W4205258786 @default.
• W3086032398 cites W4248705507 @default.
• W3086032398 cites W4250144935 @default.
• W3086032398 doi "https://doi.org/10.1111/csp2.272" @default.
• W3086032398 hasPublicationYear "2020" @default.
• W3086032398 type Work @default.
• W3086032398 sameAs 3086032398 @default.
• W3086032398 citedByCount "13" @default.
• W3086032398 countsByYear W30860323982020 @default.
• W3086032398 countsByYear W30860323982021 @default.
• W3086032398 countsByYear W30860323982022 @default.
• W3086032398 countsByYear W30860323982023 @default.
• W3086032398 crossrefType "journal-article" @default.
• W3086032398 hasAuthorship W3086032398A5012451680 @default.
• W3086032398 hasAuthorship W3086032398A5038896296 @default.
• W3086032398 hasAuthorship W3086032398A5043144947 @default.
• W3086032398 hasAuthorship W3086032398A5052046729 @default.
• W3086032398 hasAuthorship W3086032398A5076635361 @default.
• W3086032398 hasAuthorship W3086032398A5088795067 @default.
• W3086032398 hasBestOaLocation W30860323981 @default.
• W3086032398 hasConcept C108827166 @default.
• W3086032398 hasConcept C112698675 @default.
• W3086032398 hasConcept C118552586 @default.
• W3086032398 hasConcept C136764020 @default.
• W3086032398 hasConcept C144024400 @default.
• W3086032398 hasConcept C144133560 @default.
• W3086032398 hasConcept C149923435 @default.
• W3086032398 hasConcept C15744967 @default.
• W3086032398 hasConcept C17744445 @default.
• W3086032398 hasConcept C179345059 @default.
• W3086032398 hasConcept C18903297 @default.
• W3086032398 hasConcept C2524010 @default.
• W3086032398 hasConcept C2780665704 @default.
• W3086032398 hasConcept C2908647359 @default.
• W3086032398 hasConcept C29376679 @default.
• W3086032398 hasConcept C30772137 @default.
• W3086032398 hasConcept C33923547 @default.
• W3086032398 hasConcept C36289849 @default.
• W3086032398 hasConcept C39549134 @default.
• W3086032398 hasConcept C41008148 @default.
• W3086032398 hasConcept C518677369 @default.
• W3086032398 hasConcept C86803240 @default.
• W3086032398 hasConcept C90673727 @default.
• W3086032398 hasConceptScore W3086032398C108827166 @default.
• W3086032398 hasConceptScore W3086032398C112698675 @default.
• W3086032398 hasConceptScore W3086032398C118552586 @default.
• W3086032398 hasConceptScore W3086032398C136764020 @default.
• W3086032398 hasConceptScore W3086032398C144024400 @default.
• W3086032398 hasConceptScore W3086032398C144133560 @default.
• W3086032398 hasConceptScore W3086032398C149923435 @default.
• W3086032398 hasConceptScore W3086032398C15744967 @default.
• W3086032398 hasConceptScore W3086032398C17744445 @default.
• W3086032398 hasConceptScore W3086032398C179345059 @default.
• W3086032398 hasConceptScore W3086032398C18903297 @default.
• W3086032398 hasConceptScore W3086032398C2524010 @default.
• W3086032398 hasConceptScore W3086032398C2780665704 @default.
• W3086032398 hasConceptScore W3086032398C2908647359 @default.
• W3086032398 hasConceptScore W3086032398C29376679 @default.
• W3086032398 hasConceptScore W3086032398C30772137 @default.
• W3086032398 hasConceptScore W3086032398C33923547 @default.
• W3086032398 hasConceptScore W3086032398C36289849 @default.
• W3086032398 hasConceptScore W3086032398C39549134 @default.
• W3086032398 hasConceptScore W3086032398C41008148 @default.
• W3086032398 hasConceptScore W3086032398C518677369 @default.
• W3086032398 hasConceptScore W3086032398C86803240 @default.
• W3086032398 hasConceptScore W3086032398C90673727 @default.
• W3086032398 hasIssue "10" @default.
• W3086032398 hasLocation W30860323981 @default.

• next