Matches in SemOpenAlex for { <https://semopenalex.org/work/W3102020160> ?p ?o ?g. }
- W3102020160 endingPage "104250" @default.
- W3102020160 startingPage "104250" @default.
- W3102020160 abstract "Applying the theory of embodied cognition as the research framework, the purpose of the current study was to explore the influence of virtual wine tours on young consumers' wine sensory experience and purchasing behaviors. A lab tasting experiment was conducted to compare the influence of a VR video with that of a traditional video featuring a vineyard and winery tour. Results indicated that the VR wine tour video evoked higher intentions to purchase and willingness to pay than the traditional video. Consumers with higher levels of wine knowledge appreciated the video presence and the tastes/aromas of the wine more than consumers with lower levels of wine knowledge. Combined with the taste/finish of the wine, video presence mediated the relationships between video types and consumers' purchase behaviors, revealing that the integration of offline and online embodiments makes a difference in consumers’ purchasing decisions. Recommendations were then provided based on these results." @default.
- W3102020160 created "2020-11-23" @default.
- W3102020160 creator A5026028786 @default.
- W3102020160 creator A5037454001 @default.
- W3102020160 date "2021-04-01" @default.
- W3102020160 modified "2023-10-17" @default.
- W3102020160 title "Virtual wine tours and wine tasting: The influence of offline and online embodiment integration on wine purchase decisions" @default.
- W3102020160 cites W1018204222 @default.
- W3102020160 cites W1513310741 @default.
- W3102020160 cites W1884577175 @default.
- W3102020160 cites W1968195079 @default.
- W3102020160 cites W1968493461 @default.
- W3102020160 cites W1969426638 @default.
- W3102020160 cites W1972081843 @default.
- W3102020160 cites W1977880816 @default.
- W3102020160 cites W1981101953 @default.
- W3102020160 cites W1981474625 @default.
- W3102020160 cites W1982987090 @default.
- W3102020160 cites W1986295637 @default.
- W3102020160 cites W1998284588 @default.
- W3102020160 cites W2007015551 @default.
- W3102020160 cites W2010900569 @default.
- W3102020160 cites W2015825572 @default.
- W3102020160 cites W2019777013 @default.
- W3102020160 cites W2023015865 @default.
- W3102020160 cites W2025208186 @default.
- W3102020160 cites W2025710145 @default.
- W3102020160 cites W2026998614 @default.
- W3102020160 cites W2037465762 @default.
- W3102020160 cites W2041203350 @default.
- W3102020160 cites W2041790687 @default.
- W3102020160 cites W2045752407 @default.
- W3102020160 cites W2059014051 @default.
- W3102020160 cites W2061912721 @default.
- W3102020160 cites W2064218901 @default.
- W3102020160 cites W2072780213 @default.
- W3102020160 cites W2079130617 @default.
- W3102020160 cites W2080022933 @default.
- W3102020160 cites W2089623195 @default.
- W3102020160 cites W2089738969 @default.
- W3102020160 cites W2098956328 @default.
- W3102020160 cites W2115748956 @default.
- W3102020160 cites W2118065007 @default.
- W3102020160 cites W2126294209 @default.
- W3102020160 cites W2132295363 @default.
- W3102020160 cites W2135347478 @default.
- W3102020160 cites W2152941631 @default.
- W3102020160 cites W2158019692 @default.
- W3102020160 cites W2162977699 @default.
- W3102020160 cites W2163004454 @default.
- W3102020160 cites W2164397617 @default.
- W3102020160 cites W2170555127 @default.
- W3102020160 cites W2170755786 @default.
- W3102020160 cites W2206114644 @default.
- W3102020160 cites W2263533077 @default.
- W3102020160 cites W2418902677 @default.
- W3102020160 cites W2505753675 @default.
- W3102020160 cites W2548439030 @default.
- W3102020160 cites W2593967993 @default.
- W3102020160 cites W2610449212 @default.
- W3102020160 cites W2763521992 @default.
- W3102020160 cites W2768493217 @default.
- W3102020160 cites W2768772765 @default.
- W3102020160 cites W2773314609 @default.
- W3102020160 cites W2782236416 @default.
- W3102020160 cites W2807201812 @default.
- W3102020160 cites W2896653533 @default.
- W3102020160 cites W2905575694 @default.
- W3102020160 cites W2905860750 @default.
- W3102020160 cites W2906872296 @default.
- W3102020160 cites W2933876993 @default.
- W3102020160 cites W2946431586 @default.
- W3102020160 cites W2973018004 @default.
- W3102020160 cites W2980464029 @default.
- W3102020160 cites W3007421423 @default.
- W3102020160 cites W3016955948 @default.
- W3102020160 cites W3033103988 @default.
- W3102020160 cites W3122807255 @default.
- W3102020160 cites W3124059695 @default.
- W3102020160 cites W3144173272 @default.
- W3102020160 cites W4212844288 @default.
- W3102020160 cites W4230637740 @default.
- W3102020160 doi "https://doi.org/10.1016/j.tourman.2020.104250" @default.
- W3102020160 hasPublicationYear "2021" @default.
- W3102020160 type Work @default.
- W3102020160 sameAs 3102020160 @default.
- W3102020160 citedByCount "46" @default.
- W3102020160 countsByYear W31020201602020 @default.
- W3102020160 countsByYear W31020201602021 @default.
- W3102020160 countsByYear W31020201602022 @default.
- W3102020160 countsByYear W31020201602023 @default.
- W3102020160 crossrefType "journal-article" @default.
- W3102020160 hasAuthorship W3102020160A5026028786 @default.
- W3102020160 hasAuthorship W3102020160A5037454001 @default.
- W3102020160 hasConcept C112698675 @default.
- W3102020160 hasConcept C144133560 @default.
- W3102020160 hasConcept C15744967 @default.
- W3102020160 hasConcept C162853370 @default.