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- W3108724742 abstract "As the black box model of consumer behavior deals with the external factors that influence consumer resulting in different purchasing behaviour the application of blockchain technology will also influence the consumer similarly. This new trend will surely have a huge impact on the brand image, brand identity and brand impact." @default.
- W3108724742 created "2020-12-07" @default.
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- W3108724742 date "2019-02-09" @default.
- W3108724742 modified "2023-09-25" @default.
- W3108724742 title "Black Box Model and Blockchain Technology" @default.
- W3108724742 hasPublicationYear "2019" @default.
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