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• W3120866910 abstract "This study examines mission statements and management effectiveness in “first generation” insurance companies in Nigeria. Content analysis method has been applied with the mission statements and data collected from annual reports (2013-2018) of six insurance companies. In terms of the data analysis, Pearson correlation and descriptive statistics have been employed. The results suggest that the mission statements’ components including the product/service, growth orientation, competences, public image and personnel are crucial for management effectiveness proxied by two ratios of return on equity (ROE) and return on assets (ROA). The study, therefore, recommends that businesses must include in their mission statements, product/service, growth orientation, competences, public image and personnel mission statement components. The study drawback is the small sample size. The study has also proposed area for further research and managerial implications." @default.
• W3120866910 created "2021-01-18" @default.
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• W3120866910 date "2021-01-13" @default.
• W3120866910 modified "2023-10-17" @default.
• W3120866910 title "Linking Mission Statements Components to Management Effectiveness" @default.
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• W3120866910 doi "https://doi.org/10.14704/web/v18si03/web18019" @default.
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