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- W3122316460 abstract "Abstract This paper develops a real option framework to extend the current class of managerial decision rules appropriate for selecting a multi-product firm's optimal product mix in the presence of a limiting factor of production. The rules are relevant for both tactical and strategic decision making when managers are operating in an environment of earnings uncertainty. The analysis makes several contributions. The central result derives a decision rule for allocating a limiting factor across products based upon the ranking of the different products' real option values per unit of the limiting factor. This rule is shown to give a more efficient allocation of the limiting factor than other potential methods for dealing with uncertainty, for example, an allocation rule based upon a product's expected profit contribution per unit of limiting factor. Furthermore, the paper extends the results to an environment of generalised production uncertainty, clarifying the relevance of two important, but often neglecte..." @default.
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- W3122316460 date "2005-09-01" @default.
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- W3122316460 title "Decision rules for allocating a limiting factor across products in a stochastic production environment: a real options approach" @default.
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- W3122316460 doi "https://doi.org/10.1080/00014788.2005.9729987" @default.
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