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- W3132701711 endingPage "459" @default.
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- W3132701711 abstract "The antecedents of consumers’ participation in value co-creation and how co-created value is transferred from consumers to enterprises remain to be explored. By taking the customers of travel agencies in China as the research targets, this study constructs a conceptual model to test the impact of customer psychological empowerment on customer value creation. The results showed that customer psychological empowerment not only directly stimulates customer value creation but also has an indirect impact on customer value creation through customer participation. The realization of customer-perceived value is the basis for the realization of customer asset value." @default.
- W3132701711 created "2021-03-01" @default.
- W3132701711 creator A5037820844 @default.
- W3132701711 creator A5050223355 @default.
- W3132701711 date "2021-02-15" @default.
- W3132701711 modified "2023-10-17" @default.
- W3132701711 title "How does customer psychological empowerment affect value co-creation? An empirical study of travel agencies in Mainland China" @default.
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- W3132701711 doi "https://doi.org/10.1080/13602381.2021.1872915" @default.
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