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- W3134669706 abstract "Design thinking is a powerful thinking tool which could drive a brand, business or an individual forward positively. It is also a part and parcel way of thinking that designers go through in their minds in every single design project. Thinking like a designer can transform the way organizations develop products and services on the front end, while improving processes and strategy to the backend. It is a way of simply thinking and ideating on a solution to address a problem or better meet a customer need. It is a process focused on solutions and not the problem.In this book you will:• Understand key characteristics of design thinking• Understand the 5 action phases of design thinking –Empathize, Define, Ideate, Prototype and Test• Empathize- Understand your customers / users• Define- Define clear project / business objectives• Ideate- Explore ideas and solutions• Prototype- Build and visualise ideas• Test- Review and decide best ideaThis book will help you:• Clarify and solve problems better• Understand your users• Communicate in visuals confidently• Innovate ideas and inspire others• Experiment quickly and at little costThis book is useful for:• Non-design and design professionals who are involved in innovation, change management, trend-making, problem-solving and quality improvement industry• Business and startup owners interested in providing good products and services for their customers• Freelance designers and design students who want to make a difference in the marketplace• Design trainers interested in delivering design thinking workshops• Innovation, creativity and design enthusiasts• Design thinkers" @default.
- W3134669706 created "2021-03-15" @default.
- W3134669706 creator A5007322425 @default.
- W3134669706 date "2015-06-11" @default.
- W3134669706 modified "2023-09-26" @default.
- W3134669706 title "Complete Design Thinking Guide for Successful Professionals" @default.
- W3134669706 hasPublicationYear "2015" @default.
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