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- W3136017696 abstract "This talk will describe the auction that Google uses for allocation and pricing of TV ads. The talk describes the actual system and puts it in proper theoretical context." @default.
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- W3136017696 date "2010-01-17" @default.
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- W3136017696 title "Google's auction for TV ads" @default.
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- W3136017696 doi "https://doi.org/10.5555/1873601.1873661" @default.
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