FRINK Linked Data Fragments server

Matches in SemOpenAlex for { <https://semopenalex.org/work/W3137482997> ?p ?o ?g. }

• W3137482997 abstract "Abstract . The purpose of this study is to analyze the results of thinking on the difficulty of making decisions moderated by consumer involvement. The Banjarnegara coffee brand is in a broad category and more and more similar products, some of which have high similarities, making it increasingly difficult for consumers to distinguish between types of coffee brands. In addition, increasing brand approval needs to increase consumer decisions to buy what is needed. One factor that also influences decision making is consumers who involve consumers. This type of research is quantitative research, the sample of this study was coffee connoisseurs directly from the Banjarnegara region, Purbalingga and Banyumas who collected 61 people and were consumers who used coffee from Banjarnegara at least twice a week. Hypothesis testing is done using moderation regression analysis. The test results show that the difficulty of making decisions is influenced by perceptions of significant products and consumer participation moderates the causality relationship. Key words : Perceived Product-Similarity, Decision difficulty, Involvement, coffee, consumer" @default.
• W3137482997 created "2021-03-29" @default.
• W3137482997 creator A5028173690 @default.
• W3137482997 creator A5033129468 @default.
• W3137482997 creator A5046820162 @default.
• W3137482997 date "2020-12-20" @default.
• W3137482997 modified "2023-09-26" @default.
• W3137482997 title "THE EFFECT OF PERCEIVED PRODUCT-SIMILARITY TOWARDS DECISION MAKING DIFFICULTY WITH CONSUMER INVOLVEMENT AS MODERATION: A STUDY TOWARDS COFFEE CONSUMERS IN BANJARNEGARA" @default.
• W3137482997 cites W1521440900 @default.
• W3137482997 cites W2001208895 @default.
• W3137482997 cites W2093623550 @default.
• W3137482997 cites W2117525926 @default.
• W3137482997 cites W2138403150 @default.
• W3137482997 cites W2161813288 @default.
• W3137482997 cites W2340920014 @default.
• W3137482997 cites W2595519040 @default.
• W3137482997 cites W3121293133 @default.
• W3137482997 cites W3168613280 @default.
• W3137482997 hasPublicationYear "2020" @default.
• W3137482997 type Work @default.
• W3137482997 sameAs 3137482997 @default.
• W3137482997 citedByCount "0" @default.
• W3137482997 crossrefType "journal-article" @default.
• W3137482997 hasAuthorship W3137482997A5028173690 @default.
• W3137482997 hasAuthorship W3137482997A5033129468 @default.
• W3137482997 hasAuthorship W3137482997A5046820162 @default.
• W3137482997 hasConcept C103278499 @default.
• W3137482997 hasConcept C112698675 @default.
• W3137482997 hasConcept C115961682 @default.
• W3137482997 hasConcept C144133560 @default.
• W3137482997 hasConcept C147101817 @default.
• W3137482997 hasConcept C151730666 @default.
• W3137482997 hasConcept C154945302 @default.
• W3137482997 hasConcept C15744967 @default.
• W3137482997 hasConcept C162853370 @default.
• W3137482997 hasConcept C169760540 @default.
• W3137482997 hasConcept C185592680 @default.
• W3137482997 hasConcept C198531522 @default.
• W3137482997 hasConcept C23213687 @default.
• W3137482997 hasConcept C2524010 @default.
• W3137482997 hasConcept C26760741 @default.
• W3137482997 hasConcept C2777267654 @default.
• W3137482997 hasConcept C33923547 @default.
• W3137482997 hasConcept C41008148 @default.
• W3137482997 hasConcept C43617362 @default.
• W3137482997 hasConcept C77805123 @default.
• W3137482997 hasConcept C86803240 @default.
• W3137482997 hasConcept C90673727 @default.
• W3137482997 hasConcept C93225998 @default.
• W3137482997 hasConceptScore W3137482997C103278499 @default.
• W3137482997 hasConceptScore W3137482997C112698675 @default.
• W3137482997 hasConceptScore W3137482997C115961682 @default.
• W3137482997 hasConceptScore W3137482997C144133560 @default.
• W3137482997 hasConceptScore W3137482997C147101817 @default.
• W3137482997 hasConceptScore W3137482997C151730666 @default.
• W3137482997 hasConceptScore W3137482997C154945302 @default.
• W3137482997 hasConceptScore W3137482997C15744967 @default.
• W3137482997 hasConceptScore W3137482997C162853370 @default.
• W3137482997 hasConceptScore W3137482997C169760540 @default.
• W3137482997 hasConceptScore W3137482997C185592680 @default.
• W3137482997 hasConceptScore W3137482997C198531522 @default.
• W3137482997 hasConceptScore W3137482997C23213687 @default.
• W3137482997 hasConceptScore W3137482997C2524010 @default.
• W3137482997 hasConceptScore W3137482997C26760741 @default.
• W3137482997 hasConceptScore W3137482997C2777267654 @default.
• W3137482997 hasConceptScore W3137482997C33923547 @default.
• W3137482997 hasConceptScore W3137482997C41008148 @default.
• W3137482997 hasConceptScore W3137482997C43617362 @default.
• W3137482997 hasConceptScore W3137482997C77805123 @default.
• W3137482997 hasConceptScore W3137482997C86803240 @default.
• W3137482997 hasConceptScore W3137482997C90673727 @default.
• W3137482997 hasConceptScore W3137482997C93225998 @default.
• W3137482997 hasIssue "1" @default.
• W3137482997 hasLocation W31374829971 @default.
• W3137482997 hasOpenAccess W3137482997 @default.
• W3137482997 hasPrimaryLocation W31374829971 @default.
• W3137482997 hasRelatedWork W102117560 @default.
• W3137482997 hasRelatedWork W1481784109 @default.
• W3137482997 hasRelatedWork W2252468683 @default.
• W3137482997 hasRelatedWork W2724433934 @default.
• W3137482997 hasRelatedWork W2753070799 @default.
• W3137482997 hasRelatedWork W2783314476 @default.
• W3137482997 hasRelatedWork W2883015957 @default.
• W3137482997 hasRelatedWork W2919991890 @default.
• W3137482997 hasRelatedWork W2973716150 @default.
• W3137482997 hasRelatedWork W3010263719 @default.
• W3137482997 hasRelatedWork W3080200375 @default.
• W3137482997 hasRelatedWork W3113182865 @default.
• W3137482997 hasRelatedWork W3122070239 @default.
• W3137482997 hasRelatedWork W3127853083 @default.
• W3137482997 hasRelatedWork W3127863967 @default.
• W3137482997 hasRelatedWork W3157746263 @default.
• W3137482997 hasRelatedWork W3159437489 @default.
• W3137482997 hasRelatedWork W3196228717 @default.
• W3137482997 hasRelatedWork W566332209 @default.
• W3137482997 hasRelatedWork W36261657 @default.
• W3137482997 hasVolume "5" @default.
• W3137482997 isParatext "false" @default.
• W3137482997 isRetracted "false" @default.
• W3137482997 magId "3137482997" @default.

• next