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- W3139125721 abstract "Mobile services applications in digital transformation era have become increasingly important and providing business and customers with a diversity of services, quality, and values with no cost and to help banks' practitioners identify and improve their services. This chapter aims to explore and understand management and strategies of digital business transformation in banks' change through the use of digital technologies and business models to improve applications, practice, performance, and customer values. The digitization of bank services is aimed at reducing costs, improving services, and digitalization of an enterprise is necessary to increasing effectiveness, efficiency, and sustainability of its functioning through dramatic changes in the management quality, both technological processes and decision-making processes at all levels of management, based on modern methods of production and further use of information about the state and prediction of possible changes in managed elements and subsystems." @default.
- W3139125721 created "2021-03-29" @default.
- W3139125721 creator A5003783986 @default.
- W3139125721 date "2021-01-01" @default.
- W3139125721 modified "2023-10-16" @default.
- W3139125721 title "Management and Strategies for Customers Adoption of Mobile Banking Services" @default.
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- W3139125721 doi "https://doi.org/10.4018/978-1-7998-8583-2.ch011" @default.
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