Matches in SemOpenAlex for { <https://semopenalex.org/work/W3139171914> ?p ?o ?g. }
Showing items 1 to 88 of
88
with 100 items per page.
- W3139171914 endingPage "42" @default.
- W3139171914 startingPage "22" @default.
- W3139171914 abstract "Abstract: This study aims to improve the factors that influence the willingness to pay to pizza restaurant customers. In this case, there are four variables used to measure, namely consumer knowledge, service quality, social media marketing and attitude. Data collection was carried out in Jakarta during the PSBB (Large-Scale Social Limitation) period from April to May 2020. Data were collected using a bold questionnaire and respondents were selected using convenience sampling techniques. Total respondents in this study amounted to 250 people consisting of 76 men and 174 women who had recommended a pizza restaurant. Data were processed using exploratory factor analysis and structural equation models. The results showed the variable consumer knowledge of positive and significant attitudes. Variables of consumer knowledge, service quality, social media marketing and attitudes affect the willingness to pay positively and significantly. So, it can be concluded that the variables of consumer knowledge, service quality, social media marketing and attitudes affect willingness to pay" @default.
- W3139171914 created "2021-03-29" @default.
- W3139171914 creator A5000456319 @default.
- W3139171914 creator A5037533136 @default.
- W3139171914 creator A5044846392 @default.
- W3139171914 creator A5059181366 @default.
- W3139171914 creator A5065428825 @default.
- W3139171914 date "2020-06-03" @default.
- W3139171914 modified "2023-09-23" @default.
- W3139171914 title "Analisis Faktor-Faktor yang Mempengaruhi Willingness to Pay pada Pelanggan Restoran Pizza" @default.
- W3139171914 cites W1576637375 @default.
- W3139171914 cites W2024243116 @default.
- W3139171914 cites W2060571601 @default.
- W3139171914 cites W2068220366 @default.
- W3139171914 cites W2474762021 @default.
- W3139171914 cites W2563805433 @default.
- W3139171914 cites W2795868666 @default.
- W3139171914 cites W2910623664 @default.
- W3139171914 cites W2914428365 @default.
- W3139171914 cites W2944479602 @default.
- W3139171914 cites W2958376499 @default.
- W3139171914 cites W2971858553 @default.
- W3139171914 cites W3009353975 @default.
- W3139171914 cites W3212825073 @default.
- W3139171914 doi "https://doi.org/10.21009/jbmk.0011.06" @default.
- W3139171914 hasPublicationYear "2020" @default.
- W3139171914 type Work @default.
- W3139171914 sameAs 3139171914 @default.
- W3139171914 citedByCount "0" @default.
- W3139171914 crossrefType "journal-article" @default.
- W3139171914 hasAuthorship W3139171914A5000456319 @default.
- W3139171914 hasAuthorship W3139171914A5037533136 @default.
- W3139171914 hasAuthorship W3139171914A5044846392 @default.
- W3139171914 hasAuthorship W3139171914A5059181366 @default.
- W3139171914 hasAuthorship W3139171914A5065428825 @default.
- W3139171914 hasConcept C105795698 @default.
- W3139171914 hasConcept C111472728 @default.
- W3139171914 hasConcept C112698675 @default.
- W3139171914 hasConcept C138885662 @default.
- W3139171914 hasConcept C140781008 @default.
- W3139171914 hasConcept C144133560 @default.
- W3139171914 hasConcept C15744967 @default.
- W3139171914 hasConcept C162324750 @default.
- W3139171914 hasConcept C162853370 @default.
- W3139171914 hasConcept C165957694 @default.
- W3139171914 hasConcept C175444787 @default.
- W3139171914 hasConcept C205649164 @default.
- W3139171914 hasConcept C27574286 @default.
- W3139171914 hasConcept C2776035688 @default.
- W3139171914 hasConcept C2777364431 @default.
- W3139171914 hasConcept C2778755073 @default.
- W3139171914 hasConcept C2779530757 @default.
- W3139171914 hasConcept C2780378061 @default.
- W3139171914 hasConcept C33923547 @default.
- W3139171914 hasConcept C46312422 @default.
- W3139171914 hasConcept C58640448 @default.
- W3139171914 hasConceptScore W3139171914C105795698 @default.
- W3139171914 hasConceptScore W3139171914C111472728 @default.
- W3139171914 hasConceptScore W3139171914C112698675 @default.
- W3139171914 hasConceptScore W3139171914C138885662 @default.
- W3139171914 hasConceptScore W3139171914C140781008 @default.
- W3139171914 hasConceptScore W3139171914C144133560 @default.
- W3139171914 hasConceptScore W3139171914C15744967 @default.
- W3139171914 hasConceptScore W3139171914C162324750 @default.
- W3139171914 hasConceptScore W3139171914C162853370 @default.
- W3139171914 hasConceptScore W3139171914C165957694 @default.
- W3139171914 hasConceptScore W3139171914C175444787 @default.
- W3139171914 hasConceptScore W3139171914C205649164 @default.
- W3139171914 hasConceptScore W3139171914C27574286 @default.
- W3139171914 hasConceptScore W3139171914C2776035688 @default.
- W3139171914 hasConceptScore W3139171914C2777364431 @default.
- W3139171914 hasConceptScore W3139171914C2778755073 @default.
- W3139171914 hasConceptScore W3139171914C2779530757 @default.
- W3139171914 hasConceptScore W3139171914C2780378061 @default.
- W3139171914 hasConceptScore W3139171914C33923547 @default.
- W3139171914 hasConceptScore W3139171914C46312422 @default.
- W3139171914 hasConceptScore W3139171914C58640448 @default.
- W3139171914 hasIssue "1" @default.
- W3139171914 hasLocation W31391719141 @default.
- W3139171914 hasOpenAccess W3139171914 @default.
- W3139171914 hasPrimaryLocation W31391719141 @default.
- W3139171914 hasVolume "1" @default.
- W3139171914 isParatext "false" @default.
- W3139171914 isRetracted "false" @default.
- W3139171914 magId "3139171914" @default.
- W3139171914 workType "article" @default.