Matches in SemOpenAlex for { <https://semopenalex.org/work/W3167236616> ?p ?o ?g. }
Showing items 1 to 78 of
78
with 100 items per page.
- W3167236616 endingPage "123" @default.
- W3167236616 startingPage "117" @default.
- W3167236616 abstract "Storytelling is gaining in popularity in digital marketing. This study aims to present the benefits of this marketing tool and why it is increasingly preferred by companies in brand positioning. Increasing consumer engagement makes consumers feel more connected to the brand and predisposes to long-term and successful relationships between the company and the target audience. Adding value through the user experience and creating trust in the company are the basis of the company's efforts and creates conditions for full communication with the audience, which is essential for adapting the company to customer expectations." @default.
- W3167236616 created "2021-06-22" @default.
- W3167236616 creator A5030792125 @default.
- W3167236616 date "2020-01-01" @default.
- W3167236616 modified "2023-09-28" @default.
- W3167236616 title "Some Aspects Of Storytelling As A Part Of Content Marketing" @default.
- W3167236616 cites W1970816649 @default.
- W3167236616 hasPublicationYear "2020" @default.
- W3167236616 type Work @default.
- W3167236616 sameAs 3167236616 @default.
- W3167236616 citedByCount "0" @default.
- W3167236616 crossrefType "posted-content" @default.
- W3167236616 hasAuthorship W3167236616A5030792125 @default.
- W3167236616 hasConcept C112698675 @default.
- W3167236616 hasConcept C119857082 @default.
- W3167236616 hasConcept C138885662 @default.
- W3167236616 hasConcept C144133560 @default.
- W3167236616 hasConcept C162853370 @default.
- W3167236616 hasConcept C17744445 @default.
- W3167236616 hasConcept C199033989 @default.
- W3167236616 hasConcept C199539241 @default.
- W3167236616 hasConcept C205971072 @default.
- W3167236616 hasConcept C2776291640 @default.
- W3167236616 hasConcept C2776538412 @default.
- W3167236616 hasConcept C2780586970 @default.
- W3167236616 hasConcept C39549134 @default.
- W3167236616 hasConcept C41008148 @default.
- W3167236616 hasConcept C41895202 @default.
- W3167236616 hasConcept C57375061 @default.
- W3167236616 hasConcept C98495876 @default.
- W3167236616 hasConceptScore W3167236616C112698675 @default.
- W3167236616 hasConceptScore W3167236616C119857082 @default.
- W3167236616 hasConceptScore W3167236616C138885662 @default.
- W3167236616 hasConceptScore W3167236616C144133560 @default.
- W3167236616 hasConceptScore W3167236616C162853370 @default.
- W3167236616 hasConceptScore W3167236616C17744445 @default.
- W3167236616 hasConceptScore W3167236616C199033989 @default.
- W3167236616 hasConceptScore W3167236616C199539241 @default.
- W3167236616 hasConceptScore W3167236616C205971072 @default.
- W3167236616 hasConceptScore W3167236616C2776291640 @default.
- W3167236616 hasConceptScore W3167236616C2776538412 @default.
- W3167236616 hasConceptScore W3167236616C2780586970 @default.
- W3167236616 hasConceptScore W3167236616C39549134 @default.
- W3167236616 hasConceptScore W3167236616C41008148 @default.
- W3167236616 hasConceptScore W3167236616C41895202 @default.
- W3167236616 hasConceptScore W3167236616C57375061 @default.
- W3167236616 hasConceptScore W3167236616C98495876 @default.
- W3167236616 hasIssue "2" @default.
- W3167236616 hasLocation W31672366161 @default.
- W3167236616 hasOpenAccess W3167236616 @default.
- W3167236616 hasPrimaryLocation W31672366161 @default.
- W3167236616 hasRelatedWork W2158361195 @default.
- W3167236616 hasRelatedWork W2245518642 @default.
- W3167236616 hasRelatedWork W2473314243 @default.
- W3167236616 hasRelatedWork W2530925993 @default.
- W3167236616 hasRelatedWork W2564849046 @default.
- W3167236616 hasRelatedWork W2577930980 @default.
- W3167236616 hasRelatedWork W2734926741 @default.
- W3167236616 hasRelatedWork W2784045235 @default.
- W3167236616 hasRelatedWork W2941766991 @default.
- W3167236616 hasRelatedWork W2942592935 @default.
- W3167236616 hasRelatedWork W3000019026 @default.
- W3167236616 hasRelatedWork W3011911795 @default.
- W3167236616 hasRelatedWork W3015369963 @default.
- W3167236616 hasRelatedWork W3088972113 @default.
- W3167236616 hasRelatedWork W3116417479 @default.
- W3167236616 hasRelatedWork W3121267150 @default.
- W3167236616 hasRelatedWork W3124857138 @default.
- W3167236616 hasRelatedWork W3135343625 @default.
- W3167236616 hasRelatedWork W3198149466 @default.
- W3167236616 hasRelatedWork W90535968 @default.
- W3167236616 hasVolume "17" @default.
- W3167236616 isParatext "false" @default.
- W3167236616 isRetracted "false" @default.
- W3167236616 magId "3167236616" @default.
- W3167236616 workType "article" @default.