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- W3167841534 abstract "E-commerce has changed the way of doing business by creating an online market place for both customers and businesses. It gives a potential to both buyers and sellers to buy and sell products 24x7 and has also removed all geographical limits to do the business. Numerous benefits of e-commers might overthrow brick and mortar businesses in future. Growth of e-commerce arises the need to understand customer's perceptive towards e-commerce. A survey methodology has been used to identify customer's perspective towards e-commerce and also to comprehend various difficulties faced by the customers during internet shopping. The paper discusses the status of e-commerce in India, its trends, barriers in its growth and also the effective ways to overcome such glitches. The paper also discusses the latest technological development in e-commerce industry. By using these technologies one can give competitive advantage to one's business. The paper will be helpful for all the businesses which are presently involved or interested in e-commerce." @default.
- W3167841534 created "2021-06-22" @default.
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- W3167841534 date "2021-03-17" @default.
- W3167841534 modified "2023-10-01" @default.
- W3167841534 title "Rise of E-commerce in India: A Meta-analysis of altering Consumer Perspective" @default.
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- W3167841534 doi "https://doi.org/10.1109/indiacom51348.2021.00011" @default.
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