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- W3173592441 abstract "Best practices and expert insights from social media are combined to shed more light on the needs of licensees or buyers to improve technology offers and the marketing approaches of licensors and sellers to foster technology transfer." @default.
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- W3173592441 date "2020-01-01" @default.
- W3173592441 modified "2023-09-24" @default.
- W3173592441 title "How to Market and License Your Technology" @default.
- W3173592441 doi "https://doi.org/10.2139/ssrn.3583068" @default.
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