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• W318905406 abstract "Barbara Bibas Montero is one of the founders of SafetyPay and currently holds the position of Chief Marketing Officer. She also serves on the Miami Beach Community Relations Board as Chair of the SMILE Campaign and on the Economic Advocacy Trust Board for MiamiDade County. Previously, she ran her own direct marketing company in Spain, which serviced American Express and other financial institutions. She has held various marke ting-public relations management positions with such multinational corporations as American Express, Coopers & Lybrand, and Inter-Continental Hotels. Barbara holds a B.A. degree from Boston College and an M.B.A. from Thunderbird School of Global Management.Life is about stories. Do you have a favorite story that you use as an icebreaker?First of all, I love stories and have published a few. As far as an icebreaker story, this one is my favorite as it relates to SafetyPay:I was recruited out of Thunderbird to work for American Express Company in Miami, where I started out as an assistant manager in the marketing department. One of my first assignments was to help develop the Bank Approval Program in Latin America. My boss at the time asked me to provide him with data and updates on our efforts in Mexico. I had a tight deadline and was having difficulty obtaining information from a certain in-house consultant who wouldn't return my calls and seemingly was refusing to share the data. After many attempts to speak with him, I finally let my frustration be known to his secretary who finally passed me through. This conversation didn't go well, and I found him rude and uncooperative. He demanded that I transfer the call to my boss, and I firmly told him that I couldn't (it was actually physically impossible since it was in a different building across town) and that he should just call directly himself. I then hung up on him. I was fuming and feeling totally exasperated that I was not going to make the deadline. I told my boss what happened, but he didn't seem too worried about it - this guy, after all, was just an obnoxious consultant.A couple of weeks later, I received an organizational announcement from New York headquarters announcing the hiring of the new Vice President of Strategic Planning, Marketing, and Sales. This person would be my boss' boss' boss, and it was none other than that same obnoxious consultant. I said Uh-oh; I had better start updating the resume.Thank goodness nothing happened, and I managed to stay under the radar until the annual Amex management meeting held in Key West. I dreaded the possibility of running in to him, but I did. It was at one of the receptions while I was talking to his boss, I heard him calling me from across the room. I didn't want to be rude, so I signaled to him to wait (thinking... who was this guy anyway?). He ended up coming over to us, interrupting our conversation, and formally introducing himself. To my surprise (and relief), he apologized for our previous conversation and for getting off on the wrong foot. The rest is history.We were married three years later, on the exact same day we met, and at the same hotel in Key West. Thirty years later, we are running SafetyPay together (along with a terrific dedicated team), and he is the company's CEO. In fact, some of our friends from American Express are serving on our board and in advisory capacities (including his old boss). And, yes, we are still married and have healthy debates!What is SafetyPay's business model, its focus, and mission?SafetyPay is a global, secure, and easy online payment solution that enables online banking customers to make Internet purchases from merchants worldwide and pay directly through their own bank account in their local currency without the need for a credit card. …" @default.
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• W318905406 date "2012-04-01" @default.
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• W318905406 title "Life Forward: Barbara Bibas Montero Co-Founder and Chief Marketing Officer" @default.
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