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- W3193232012 abstract "Portuguese Abstract: Este trabalho tem como objetivo dissertar sobre logistica reversa e a sua importância no mundo globalizado. Posteriormente, e dissertado sobre a relacao da logistica reversa com o meio ambiente e com a logistica verde. Ao final, apresenta-se um estudo de caso, que descreve o processo de logistica reversa em um supermercado de pequeno porte situado em um bairro periferico da cidade de Sao Paulo, abordando os beneficios e resultados obtidos pela empresa abordada. Trata-se de uma pesquisa descritiva, que utiliza como forma de obtencao de informacoes a pesquisa em campo, pesquisas documentais e entrevistas com gestores e funcionarios. Verificou-se que o papelao e o material que mais gera retorno ao supermercado com sua revenda, atingindo o valor de R$ 2.679,92 no ano. A venda das caixas de madeira, por sua vez, alcancou o valor anual de R$ 1.791,00 e a venda de plastico, alcancou o valor de R$ 1.534,08 por ano. Esses numeros representam ate quase 4% do faturamento liquido do supermercado. A pesquisa demonstrou que e possivel desenvolver acoes sustentaveis e de responsabilidade social, e ainda adicionar resultado economico ao supermercado, ou seja, obter maior receita, mas, para isso, e necessario que a empresa reflita sobre suas acoes. English Abstract: This paper aims to elaborate on reverse logistics and its importance in a globalized world. Subsequently, is lectured on the relation of reverse logistics for the environment and green logistics. Finally, there is provided a case study that describes the process of reverse logistics into a small supermarket located in a suburb neighborhood of Sao Paulo, addressing the benefits and results achieved by the company addressed. This is a descriptive research, which uses as a way of getting information to field research, desk research and interviews with managers and employees. Has been found that the cardboard is the material which generates more return to the supermarket with its resale, reaching R $ 2,679.92 a year. The sale of wooden boxes, on the other hand, reached the annual amount of R $ 1,791.00 and the sale of plastic, reached the amount of R $1,534.08 per year. These numbers are up almost 4% of sales for the supermarket. Research has shown that it is possible to develop sustainable and socially responsible actions, and even add economic results to the supermarket, or get more revenue, but for this it is necessary that the company ponders on their actions." @default.
- W3193232012 created "2021-08-16" @default.
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- W3193232012 date "2012-04-22" @default.
- W3193232012 modified "2023-09-25" @default.
- W3193232012 title "Logística reversa aplicada em um supermercado de pequeno porte (Reverse Logistics Applied in a Supermarket Small)" @default.
- W3193232012 hasPublicationYear "2012" @default.
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