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- W3193550712 abstract "Using multiple regression analysis, this paper investigates the relationship between corporate social responsibility and R&D investment, and examines the moderating effect of media attention and marketization process. The study shows that: (1) Corporate social responsibility can promote R&D investment. (2) Under higher media attention,corporate social responsibility can better promote R&D investment. (3) Under higher marketization process, media attention will create stronger moderating effect on corporate social responsibility and R&D investment. (4) Compared with state-owned companies, non-state-owned companies’ performance of social responsibilities brings more obvious positive impact on R&D investment. This study provides theoretical support for corporateperformance of social responsibilities, which also provides a new perspective for revealing the impact mechanism of corporate R&D investment, and at the same time offers a certain reference for related practices." @default.
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- W3193550712 date "2021-08-20" @default.
- W3193550712 modified "2023-09-28" @default.
- W3193550712 title "Impact of Corporate Social Responsibility on R&D Investment Based on Multiple Regression Analysis — The Dual Moderating Effect of Media Attention and Marketization Process" @default.
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