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- W3194559413 abstract "Firms use channel integration services, i.e., technology-based solutions that allow customers to execute different interactive activities across physical and online channels, to provide consumers a seamless experience. These services provide consumers knowledge about and ease of access to a channel, i.e." @default.
- W3194559413 created "2021-08-30" @default.
- W3194559413 creator A5042625838 @default.
- W3194559413 date "2021-01-01" @default.
- W3194559413 modified "2023-09-23" @default.
- W3194559413 title "Study 2: Effects of Perceived Offline-Online and Online-Offline Channel Integration Services" @default.
- W3194559413 doi "https://doi.org/10.1007/978-3-658-34707-9_3" @default.
- W3194559413 hasPublicationYear "2021" @default.
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