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- W3194688375 abstract "Design-driven innovation has become the source of the third-dimensional innovation driving force behind technology and outside the market, aiming to explore breakthrough innovation in product semantics for Internet products. This research tries to define the concept of product semantics and construct a consumer purchase decision model for Internet products with product semantic perception as the antecedent variable. In addition, how product semantics could stimulate consumers' expected regret and impulse purchase for Internet products is explained. The research finds that product semantic perception significantly affects consumers' expected inaction regret, which promotes their impulse purchase intention for Internet products; and expected inaction regret partially mediates between product semantic perception and impulse purchase intention. Self-control ability of consumers negatively moderates the relationship between their expected inaction regret and impulsive purchase intention for Internet products. Thus, the “non-use function” design of product semantics can effectively meet and lead the spiritual and cultural needs in hedonistic Internet shopping for consumers." @default.
- W3194688375 created "2021-08-30" @default.
- W3194688375 creator A5052301500 @default.
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- W3194688375 date "2021-08-23" @default.
- W3194688375 modified "2023-10-18" @default.
- W3194688375 title "Does Product Semantics Matter in Stimulating Impulse Buying Behavior for Internet Products?" @default.
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- W3194688375 doi "https://doi.org/10.3389/fpsyg.2021.676086" @default.
- W3194688375 hasPubMedCentralId "https://www.ncbi.nlm.nih.gov/pmc/articles/8419358" @default.
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- W3194688375 hasPublicationYear "2021" @default.
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