Matches in SemOpenAlex for { <https://semopenalex.org/work/W3201525989> ?p ?o ?g. }
- W3201525989 endingPage "10264" @default.
- W3201525989 startingPage "10264" @default.
- W3201525989 abstract "Understanding users’ needs, the continuous growth of the quality of a rendered service, and the differentiation of services is imperative in order to attract new users and retain the existing ones. Numerous authors have conducted different empirical research studies to this day, and those studies have mainly dealt with the influence of the quality of services on user satisfaction and loyalty. This paper has made a step forward by including in the research an analysis of the influence of certain elements of digital marketing activities on service quality variables. The research study is aimed at determining how digital marketing elements influence service quality variables in the small- and medium-sized enterprises sector (SMEs) in the Republic of Serbia. This research study should help perceive the interdependence and the degree of the influence between the said elements, which may be helpful to managers of SMEs for preparing the plans, strategies and good practices that increase user satisfaction and loyalty." @default.
- W3201525989 created "2021-09-27" @default.
- W3201525989 creator A5040843928 @default.
- W3201525989 creator A5048619603 @default.
- W3201525989 creator A5060083449 @default.
- W3201525989 creator A5062087056 @default.
- W3201525989 date "2021-09-14" @default.
- W3201525989 modified "2023-10-14" @default.
- W3201525989 title "Empirical Analysis of the Influence of Digital Marketing Elements on Service Quality Variables in the Small- and Medium-Sized Enterprises Sector in the Republic of Serbia" @default.
- W3201525989 cites W1518288198 @default.
- W3201525989 cites W1590620037 @default.
- W3201525989 cites W1775927566 @default.
- W3201525989 cites W1843736915 @default.
- W3201525989 cites W1896695207 @default.
- W3201525989 cites W1968727690 @default.
- W3201525989 cites W1971116432 @default.
- W3201525989 cites W1989163306 @default.
- W3201525989 cites W1989741922 @default.
- W3201525989 cites W1993879187 @default.
- W3201525989 cites W1993906635 @default.
- W3201525989 cites W2009142821 @default.
- W3201525989 cites W2014485327 @default.
- W3201525989 cites W2024245635 @default.
- W3201525989 cites W2030719970 @default.
- W3201525989 cites W2032496696 @default.
- W3201525989 cites W2037739239 @default.
- W3201525989 cites W2038223765 @default.
- W3201525989 cites W2039808961 @default.
- W3201525989 cites W2040901589 @default.
- W3201525989 cites W2048553209 @default.
- W3201525989 cites W2053608618 @default.
- W3201525989 cites W2082309068 @default.
- W3201525989 cites W2102803219 @default.
- W3201525989 cites W2111540411 @default.
- W3201525989 cites W2124639695 @default.
- W3201525989 cites W2124735989 @default.
- W3201525989 cites W2142603858 @default.
- W3201525989 cites W2151167663 @default.
- W3201525989 cites W2153134053 @default.
- W3201525989 cites W2158361195 @default.
- W3201525989 cites W2162949055 @default.
- W3201525989 cites W2165223501 @default.
- W3201525989 cites W2167325287 @default.
- W3201525989 cites W2169730631 @default.
- W3201525989 cites W2191835495 @default.
- W3201525989 cites W2236009494 @default.
- W3201525989 cites W2258472374 @default.
- W3201525989 cites W2521966845 @default.
- W3201525989 cites W2751464999 @default.
- W3201525989 cites W2763991351 @default.
- W3201525989 cites W2792761664 @default.
- W3201525989 cites W2897524596 @default.
- W3201525989 cites W2910397568 @default.
- W3201525989 cites W2942500955 @default.
- W3201525989 cites W2961373402 @default.
- W3201525989 cites W2966562293 @default.
- W3201525989 cites W2973036151 @default.
- W3201525989 cites W3045547554 @default.
- W3201525989 cites W3046729473 @default.
- W3201525989 cites W3118809300 @default.
- W3201525989 cites W3121315632 @default.
- W3201525989 cites W3129907791 @default.
- W3201525989 cites W3130865597 @default.
- W3201525989 cites W3158625199 @default.
- W3201525989 cites W4240969601 @default.
- W3201525989 cites W4246417511 @default.
- W3201525989 cites W4250544931 @default.
- W3201525989 cites W4376595666 @default.
- W3201525989 doi "https://doi.org/10.3390/su131810264" @default.
- W3201525989 hasPublicationYear "2021" @default.
- W3201525989 type Work @default.
- W3201525989 sameAs 3201525989 @default.
- W3201525989 citedByCount "2" @default.
- W3201525989 countsByYear W32015259892022 @default.
- W3201525989 crossrefType "journal-article" @default.
- W3201525989 hasAuthorship W3201525989A5040843928 @default.
- W3201525989 hasAuthorship W3201525989A5048619603 @default.
- W3201525989 hasAuthorship W3201525989A5060083449 @default.
- W3201525989 hasAuthorship W3201525989A5062087056 @default.
- W3201525989 hasBestOaLocation W32015259891 @default.
- W3201525989 hasConcept C10138342 @default.
- W3201525989 hasConcept C105795698 @default.
- W3201525989 hasConcept C111472728 @default.
- W3201525989 hasConcept C120936955 @default.
- W3201525989 hasConcept C138885662 @default.
- W3201525989 hasConcept C140781008 @default.
- W3201525989 hasConcept C144133560 @default.
- W3201525989 hasConcept C162853370 @default.
- W3201525989 hasConcept C182306322 @default.
- W3201525989 hasConcept C2776967331 @default.
- W3201525989 hasConcept C2779530757 @default.
- W3201525989 hasConcept C2780378061 @default.
- W3201525989 hasConcept C33923547 @default.
- W3201525989 hasConceptScore W3201525989C10138342 @default.
- W3201525989 hasConceptScore W3201525989C105795698 @default.
- W3201525989 hasConceptScore W3201525989C111472728 @default.
- W3201525989 hasConceptScore W3201525989C120936955 @default.
- W3201525989 hasConceptScore W3201525989C138885662 @default.