Matches in SemOpenAlex for { <https://semopenalex.org/work/W3203984301> ?p ?o ?g. }
Showing items 1 to 73 of
73
with 100 items per page.
- W3203984301 abstract "For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing. Marketing for Hospitality and Tourism, 8e is the definitive source for hospitality marketing courses. Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the most frequent adoption for the course. Developed with extensive student and professor reviews, this edition includes new coverage of social media, discussion of current industry trends, and hands-on application assignments." @default.
- W3203984301 created "2021-10-11" @default.
- W3203984301 creator A5004938434 @default.
- W3203984301 creator A5079958181 @default.
- W3203984301 creator A5090258769 @default.
- W3203984301 date "2021-01-01" @default.
- W3203984301 modified "2023-09-23" @default.
- W3203984301 title "Marketing for Hospitality and Tourism, Global Edition" @default.
- W3203984301 hasPublicationYear "2021" @default.
- W3203984301 type Work @default.
- W3203984301 sameAs 3203984301 @default.
- W3203984301 citedByCount "0" @default.
- W3203984301 crossrefType "journal-article" @default.
- W3203984301 hasAuthorship W3203984301A5004938434 @default.
- W3203984301 hasAuthorship W3203984301A5079958181 @default.
- W3203984301 hasAuthorship W3203984301A5090258769 @default.
- W3203984301 hasConcept C107482638 @default.
- W3203984301 hasConcept C112698675 @default.
- W3203984301 hasConcept C144133560 @default.
- W3203984301 hasConcept C15306905 @default.
- W3203984301 hasConcept C162853370 @default.
- W3203984301 hasConcept C17744445 @default.
- W3203984301 hasConcept C18918823 @default.
- W3203984301 hasConcept C189705334 @default.
- W3203984301 hasConcept C192975520 @default.
- W3203984301 hasConcept C199539241 @default.
- W3203984301 hasConcept C39453970 @default.
- W3203984301 hasConcept C39549134 @default.
- W3203984301 hasConcept C48891531 @default.
- W3203984301 hasConcept C54649085 @default.
- W3203984301 hasConcept C98495876 @default.
- W3203984301 hasConceptScore W3203984301C107482638 @default.
- W3203984301 hasConceptScore W3203984301C112698675 @default.
- W3203984301 hasConceptScore W3203984301C144133560 @default.
- W3203984301 hasConceptScore W3203984301C15306905 @default.
- W3203984301 hasConceptScore W3203984301C162853370 @default.
- W3203984301 hasConceptScore W3203984301C17744445 @default.
- W3203984301 hasConceptScore W3203984301C18918823 @default.
- W3203984301 hasConceptScore W3203984301C189705334 @default.
- W3203984301 hasConceptScore W3203984301C192975520 @default.
- W3203984301 hasConceptScore W3203984301C199539241 @default.
- W3203984301 hasConceptScore W3203984301C39453970 @default.
- W3203984301 hasConceptScore W3203984301C39549134 @default.
- W3203984301 hasConceptScore W3203984301C48891531 @default.
- W3203984301 hasConceptScore W3203984301C54649085 @default.
- W3203984301 hasConceptScore W3203984301C98495876 @default.
- W3203984301 hasLocation W32039843011 @default.
- W3203984301 hasOpenAccess W3203984301 @default.
- W3203984301 hasPrimaryLocation W32039843011 @default.
- W3203984301 hasRelatedWork W1422975358 @default.
- W3203984301 hasRelatedWork W1515194414 @default.
- W3203984301 hasRelatedWork W1542734062 @default.
- W3203984301 hasRelatedWork W1804814971 @default.
- W3203984301 hasRelatedWork W1975524704 @default.
- W3203984301 hasRelatedWork W2093436717 @default.
- W3203984301 hasRelatedWork W2578243911 @default.
- W3203984301 hasRelatedWork W2599440434 @default.
- W3203984301 hasRelatedWork W2599767060 @default.
- W3203984301 hasRelatedWork W2773313810 @default.
- W3203984301 hasRelatedWork W2783520623 @default.
- W3203984301 hasRelatedWork W2808906348 @default.
- W3203984301 hasRelatedWork W2912632239 @default.
- W3203984301 hasRelatedWork W3003855054 @default.
- W3203984301 hasRelatedWork W3047183939 @default.
- W3203984301 hasRelatedWork W3163821773 @default.
- W3203984301 hasRelatedWork W3197736932 @default.
- W3203984301 hasRelatedWork W657958041 @default.
- W3203984301 hasRelatedWork W286698983 @default.
- W3203984301 hasRelatedWork W2970738511 @default.
- W3203984301 isParatext "false" @default.
- W3203984301 isRetracted "false" @default.
- W3203984301 magId "3203984301" @default.
- W3203984301 workType "article" @default.