Matches in SemOpenAlex for { <https://semopenalex.org/work/W3204181208> ?p ?o ?g. }
- W3204181208 abstract "Growing concerns on environmental issues have led to several calls for sustainability practices. Organisations are expected to adopt business-related sustainability practices that meet consumer needs without damaging the environment; one such demand is the call to practice green marketing. The quest for a sustainable environment in emerging markets requires strategic and efficient actions; with practices, such as green marketing, businesses can reduce the hazards they create on the environment. Through a review of related literature, this chapter examines green-marketing planning in an emerging market context. The authors propose that with appropriate investments in production processes and people, green marketing goals and objectives can be achieved for a sustainable economy." @default.
- W3204181208 created "2021-10-11" @default.
- W3204181208 creator A5004959917 @default.
- W3204181208 creator A5005342118 @default.
- W3204181208 creator A5070652528 @default.
- W3204181208 date "2021-01-01" @default.
- W3204181208 modified "2023-09-23" @default.
- W3204181208 title "Green Marketing Planning in an Emerging Market Context: A People Perspective" @default.
- W3204181208 cites W1541594276 @default.
- W3204181208 cites W1569341577 @default.
- W3204181208 cites W1668819078 @default.
- W3204181208 cites W1895547800 @default.
- W3204181208 cites W1967959024 @default.
- W3204181208 cites W1969331495 @default.
- W3204181208 cites W1970340164 @default.
- W3204181208 cites W1982109792 @default.
- W3204181208 cites W1986575502 @default.
- W3204181208 cites W1992643097 @default.
- W3204181208 cites W1995493234 @default.
- W3204181208 cites W2015111141 @default.
- W3204181208 cites W2015791176 @default.
- W3204181208 cites W2017398152 @default.
- W3204181208 cites W2029636862 @default.
- W3204181208 cites W2030149718 @default.
- W3204181208 cites W2033043005 @default.
- W3204181208 cites W2037219858 @default.
- W3204181208 cites W2037422868 @default.
- W3204181208 cites W2046755531 @default.
- W3204181208 cites W2049735437 @default.
- W3204181208 cites W2054864676 @default.
- W3204181208 cites W2055329682 @default.
- W3204181208 cites W2065106213 @default.
- W3204181208 cites W2067100827 @default.
- W3204181208 cites W2068848389 @default.
- W3204181208 cites W2077584947 @default.
- W3204181208 cites W2078435892 @default.
- W3204181208 cites W2081610340 @default.
- W3204181208 cites W2086683158 @default.
- W3204181208 cites W2088485149 @default.
- W3204181208 cites W2128743681 @default.
- W3204181208 cites W2160582428 @default.
- W3204181208 cites W2738835272 @default.
- W3204181208 cites W2745580547 @default.
- W3204181208 cites W2884645554 @default.
- W3204181208 cites W2971688166 @default.
- W3204181208 cites W2989523734 @default.
- W3204181208 cites W3002005105 @default.
- W3204181208 cites W3006189432 @default.
- W3204181208 cites W3059408900 @default.
- W3204181208 cites W3086780555 @default.
- W3204181208 cites W3121267140 @default.
- W3204181208 cites W3123027387 @default.
- W3204181208 doi "https://doi.org/10.1007/978-3-030-73007-9_7" @default.
- W3204181208 hasPublicationYear "2021" @default.
- W3204181208 type Work @default.
- W3204181208 sameAs 3204181208 @default.
- W3204181208 citedByCount "0" @default.
- W3204181208 crossrefType "book-chapter" @default.
- W3204181208 hasAuthorship W3204181208A5004959917 @default.
- W3204181208 hasAuthorship W3204181208A5005342118 @default.
- W3204181208 hasAuthorship W3204181208A5070652528 @default.
- W3204181208 hasConcept C10138342 @default.
- W3204181208 hasConcept C121087249 @default.
- W3204181208 hasConcept C12713177 @default.
- W3204181208 hasConcept C144133560 @default.
- W3204181208 hasConcept C151730666 @default.
- W3204181208 hasConcept C154945302 @default.
- W3204181208 hasConcept C162853370 @default.
- W3204181208 hasConcept C178008962 @default.
- W3204181208 hasConcept C18903297 @default.
- W3204181208 hasConcept C2779343474 @default.
- W3204181208 hasConcept C41008148 @default.
- W3204181208 hasConcept C59345209 @default.
- W3204181208 hasConcept C66204764 @default.
- W3204181208 hasConcept C86803240 @default.
- W3204181208 hasConceptScore W3204181208C10138342 @default.
- W3204181208 hasConceptScore W3204181208C121087249 @default.
- W3204181208 hasConceptScore W3204181208C12713177 @default.
- W3204181208 hasConceptScore W3204181208C144133560 @default.
- W3204181208 hasConceptScore W3204181208C151730666 @default.
- W3204181208 hasConceptScore W3204181208C154945302 @default.
- W3204181208 hasConceptScore W3204181208C162853370 @default.
- W3204181208 hasConceptScore W3204181208C178008962 @default.
- W3204181208 hasConceptScore W3204181208C18903297 @default.
- W3204181208 hasConceptScore W3204181208C2779343474 @default.
- W3204181208 hasConceptScore W3204181208C41008148 @default.
- W3204181208 hasConceptScore W3204181208C59345209 @default.
- W3204181208 hasConceptScore W3204181208C66204764 @default.
- W3204181208 hasConceptScore W3204181208C86803240 @default.
- W3204181208 hasLocation W32041812081 @default.
- W3204181208 hasOpenAccess W3204181208 @default.
- W3204181208 hasPrimaryLocation W32041812081 @default.
- W3204181208 hasRelatedWork W10319206 @default.
- W3204181208 hasRelatedWork W11236932 @default.
- W3204181208 hasRelatedWork W1221930 @default.
- W3204181208 hasRelatedWork W16722144 @default.
- W3204181208 hasRelatedWork W25049310 @default.
- W3204181208 hasRelatedWork W26757038 @default.
- W3204181208 hasRelatedWork W31928029 @default.
- W3204181208 hasRelatedWork W4903536 @default.