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- W3204293453 abstract "Controversy soon followed news of Disney/Pixar’s production of an animated film based on Dia de los Muertos (DDLM). Disney sought to trademark the phrase DDLM in 2013. Chicanxs and Latinxs mobilized to pressure the multinational media giant to withdraw the trademark paperwork. The film was renamed Coco in 2015, the trademark was withdrawn after three days, and prominent Chicanxs and Latinxs were hired as cultural consultants. This chapter draws on trade publications to highlight the role of cultural translators (CTs), many of whom are first- and second-generation Latinx Americans, in the production of Coco. The lived experiences of CTs, including the histories that their bodies carry, inform what they bring to the table, stories that hold special connection to their ancestry." @default.
- W3204293453 created "2021-10-11" @default.
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- W3204293453 date "2021-01-01" @default.
- W3204293453 modified "2023-09-27" @default.
- W3204293453 title "Un Puente a la Mesa: The Role of Cultural Translators in the Production of Disney/Pixar’s Coco" @default.
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- W3204293453 doi "https://doi.org/10.1007/978-3-030-75311-5_8" @default.
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