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- W323149102 abstract "In Nigeria, where small-scale traders still dominate the marketing scene and where in future, food marketers are expected to make a bigger contribution to the economy that they had made in the past, the importance of credit cannot be over emphasized. Credit is often regarded as a major element in marketing because if the small-scale marketer is to grow to become medium and eventually large scale marketer, he must have among other incentives an assured supply of credit for short, medium and long term. Not only does credit contribute to the modernization of marketing system, it also provides an increment of funds with which the borrower can expand stock (Osuntogun et al, 1980). Few works, (Onakamaiya Neumark, 1959, shah and shukla, 1956) documented the role credit play in marketing and estimated between 30 to 60% of the consumer spending of food crops has gone to marketers (Aderibigbe, 1981 and Akinboro, 1981). In view of the potential role of credit in accelerating marketing, sound policies are needed for improving credit to food marketers. Such policies can only be formulated, however, on the basis of adequate quantitative and qualitative information regarding the credit needs of the food marketers, present sources through which such needs are met and the terms of such credits. This is what the study investigated tried to accomplish." @default.
- W323149102 created "2016-06-24" @default.
- W323149102 creator A5013572508 @default.
- W323149102 date "2016-01-01" @default.
- W323149102 modified "2023-09-27" @default.
- W323149102 title "CREDIT AS AN INPUT IN MARKETING: A STUDY OF THE NATURE AND USE OF CREDIT BY FOOD MARKETERS IN ANAMBRA STATE OF NIGERIA / LE CREDIT ET LE COMMERCE: UNE ETUDE SUR LA NATURE ET L'UTILISATION DU CREDIT DE LA PART DES COMMERCANTS DANS L'ETAT D'ANAMBRA AU NIGERIA" @default.
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