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- W358803806 abstract "The widespread use of software tools in all aspects of life and work has now spread to the world of fundraising as well. In the last few years there has been a proliferation of software packages for raising funds and these tools have grown in sophistication with each passing year. This paper suggests ideas for an e-fundraising software product launch in the Greater Vancouver area. Marketing recommendations for the new software tool are suggested based on detailed primary and secondary research conducted by the authors of this paper. An industry analysis has also been done to reach the conclusions of this paper. Due to the limited scope of the market survey conducted for the specific purpose of this paper, further market research should be conducted before the official product launch." @default.
- W358803806 created "2016-06-24" @default.
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- W358803806 date "2006-01-01" @default.
- W358803806 modified "2023-09-27" @default.
- W358803806 title "FUNDRAISING MARKET STUDY FOR DONATIONS-IN-A-BOX" @default.
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