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- W370387785 abstract "* Cultural Marketing: A new understanding * The Composition of the Hispanic/Latino market * The Latino Essense of * Language Considerations in Marketing to US Hispanics * Enculturation, Acculturation, and Assimilation: A Bicultural Horizon * Latino Subjective Culture: Insights for Positioning * Culturally Informed Research among Latinos * The U.S. Hispanic Marketing Industry * The Digital World of U.S. Latinos * Latino Consumers and the Future of U.S. Marketing" @default.
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- W370387785 date "2012-01-01" @default.
- W370387785 modified "2023-09-24" @default.
- W370387785 title "Hispanic marketing : connecting with the new latino consumer" @default.
- W370387785 hasPublicationYear "2012" @default.
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