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- W370559905 abstract "Contents: 1. Introduction: Alternative Ways of Learning about Microeconomics 2. Theories of Choice: An Overview 3. The Neoclassical Theory of Consumer Behaviour 4. Behavioural Perspectives on Decision-Making 5. Risk and Uncertainty 6. Theories of Firms and Markets: An Overview 7. Production Methods and Productivity 8. Price and Output Decisions (1): From Marshall to Marginalism 9. Price Theory (2): Modern Variations on Marshall and Marginalism 10. The Coordination of Economic Activities 11. Economics of Corporate Strategy and Structure Bibliography Index" @default.
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- W370559905 date "1995-07-01" @default.
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- W370559905 title "Microeconomics for Business and Marketing: Lectures, Cases and Worked Essays" @default.
- W370559905 hasPublicationYear "1995" @default.
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