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- W380656546 abstract "This volume offers a multidisciplinary approach to the problem of new product development, which takes into consideration the input of all departments of an organization. It covers project control and planning, risk management, team work, market research, goal setting and innovation." @default.
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- W380656546 date "1994-10-01" @default.
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- W380656546 title "Product development: An integrated approach" @default.
- W380656546 doi "https://doi.org/10.1016/0024-6301(94)90274-7" @default.
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